Home National NewsObserver PR Energy Checklist | The 50 Most Highly effective PR Companies in 2026

Observer PR Energy Checklist | The 50 Most Highly effective PR Companies in 2026

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Energy is greater than measurement, scope, income or retention. Energy is the power to maneuver capital, tradition and dialog throughout industries that matter; it is about what occurs since you had been paid to be within the room.

This 12 months, Observer refined how we measure affect in public relations. For the primary time, we launched a complete methodology that began with a proper submission course of and included peer recognition, shopper surveys, worker surveys and media surveys. Survey participation was non-compulsory. Some corporations felt uncomfortable asking shoppers for assist or did not need to burden employees. We respect that. Survey knowledge was additive, not punitive—used when evaluating corporations with comparable influence. We famous when response charges had been notably excessive or low, recognizing that prime scores with sturdy participation are particularly spectacular.

Companies had been required to submit for consideration (without charge). We requested them to show their energy via campaigns that affect coverage, drive income and lead conversations. The responses revealed an business working on the intersection of consequential moments.

To make sure equity, Observer convened a PR Trade Council. Roughly 20 company founders and CEOs gathered to debate methodology questions, offering steering on course of and ethics. The council had no enter on which corporations are included on the listing or how they had been ranked. All selections remained with Observer’s editorial group.

Shopper surveys: 558 shoppers ranked their PR corporations throughout seven classes: ROI, responsiveness, monitor file, chance to advocate, experience, proactivity and navigating complexity. Eighty-nine % of respondents had been present shoppers. The common size of the client-firm relationship was 4.4 years, and the typical annual service value was $180,312 (ranging as much as $10 million per 12 months). Shoppers had been most glad with responsiveness and experience—and rated ROI and proactivity as areas needing enchancment, signaling the business’s problem is not execution however demonstrating measurable influence.

Worker surveys: 1,716 staff ranked their present employers (80 PR corporations in complete). Nearly all of respondents (44%) had 1-5 years of expertise; 38% had 5-20 years; and 19% had 20+ years. Staff had been most glad with shopper remedy and management approval. Compensation and tradition scored lowest—underscoring the stress between PR’s demanding nature and corporations’ capability to create sustainable careers.

Media surveys: 293 media professionals from The New York Instances, Wall Avenue Journal, Bloomberg, Forbes, Vogue, Architectural Digest and dozens of different media retailers evaluated 243 corporations on professionalism, responsiveness, pitch relevance and high quality of interactions. Throughout the board, corporations ranked excessive for professionalism however misplaced factors for responsiveness and the relevancy of pitches. With all of the investments the corporations on our listing are making in A.I., hopefully one among them can discover a method to cut back the countless feed of generic pitches blasting our inboxes.

Peer recognition: Within the preliminary submission course of, we requested corporations to appoint opponents they imagine deserve recognition. These blind write-in nominations revealed which corporations command respect from those that compete towards them each day—probably the most dependable indicators of sustained affect.

Observe on non-submitters: There are a number of corporations we all know are influential (taking a look at you, Risa Heller, M Sales space, Alice Marshall, Edelman, Karla Otto and M18—to call just some), however which didn’t submit for consideration. In virtually each case, Observer reached out a number of occasions requesting data. We all know there are different corporations that formed conversations and moved capital in 2025—we merely cannot show exactly how with out their participation.

FOMO? Be the primary to know when our Energy Checklist nominations open up.

The Prime 50 PR Companies in 2026

International Technique Group‘s polling formed two historic gubernatorial victories in 2025, electing Mikie Sherrill and Abigail Spanberger as the primary feminine governors of New Jersey and Virginia. GSG’s analysis recognized the messages, voter targets and contrasts that powered each campaigns to extraordinary margins, turning complicated knowledge into actionable steering that stored candidates targeted on cost-of-living and management themes. These wins now function a roadmap for Democratic technique heading into the 2026 midterms.

Past electoral work, GSG blocked a proposed 40% minimize to NIH funding via a sustained bipartisan marketing campaign for United for Cures, coordinating almost 40 advocacy teams and integrating affected person storytelling with grassroots strain—in the end securing not simply the rejection of cuts however an extra $415 million enhance in medical analysis funding accepted by Congress in January 2026. GSG guided Vanderbilt College via the regulatory and political panorama required to ascertain its first campus outdoors Nashville in 150 years, embedding a number one Southern analysis college in New York Metropolis’s Chelsea neighborhood. For Talkspace, the agency drove a 25% year-over-year income enhance in Q3 2025 (reaching $59.4 million) via an built-in technique spanning government visibility, superstar partnerships (The Golden Bachelor’s Gary Levingston) and high-impact earned media.

Worker retention: 98% firmwide; 75% shopper retention fee in Communications and Public Affairs follow

Income development: 24% enhance from repeat shoppers year-over-year; Communications & Public Affairs follow achieved year-over-year development regardless of off-election 12 months

Key hires: Nick Kreider (EVP of Insights, previously Visa/Google/Meta/Nike), Julie McClain Downey (Washington, D.C., previously Assistant Secretary for Public Affairs at U.S. Division of Labor, American Bridge, Deliberate Parenthood, EMILYs Checklist)

Innovation focus: Disaster preparedness simulations, on-line anthropology analysis, always-on model monitoring, adaptive interviewing (A.I.-powered dynamic survey conversations), measured generative A.I. integration

2. Joele Frank, Wilkinson Brimmer Katcher


JoeleFrank.com

Joele Frank and Matthew Sherman
Lionel Delevingne, Courtesy Joele Frank

Joele Frank suggested on over 200 transactions totaling greater than $850 billion in deal worth in 2025, retaining its #1 rating in The Deal’s M&A league tables for the twelfth consecutive 12 months whereas dominating shareholder activism protection with greater than double the mandates of its closest competitor since Bloomberg’s activism league tables started in 2019. The agency’s shopper roster grew to almost 550, with over 50 Fortune 200 corporations calling on Joele Frank for the 12 months’s most complicated, headline-grabbing conditions. That included Warner Bros. Discovery’s $82.7 billion sale of its studio, HBO Max and HBO belongings to Netflix adopted by a hostile tender provide from Paramount; Norfolk Southern’s $86 billion merger with Union Pacific creating America’s first transcontinental railroad; Broadcom’s strategic collaboration with OpenAI to construct 10 gigawatts of customized A.I. accelerators; Scale AI’s $14.3 billion funding from Meta; U.S. Metal’s efficiently accomplished $14.3 billion acquisition by Nippon Metal; Aligned Knowledge Facilities’ $40 billion acquisition by a consortium together with BlackRock, MGX, Microsoft and NVIDIA; and the Kimberly-Clark/Kenvue $48.7 billion merger. The agency supported Honeywell via its Elliott Administration engagement and subsequent separation of Automation and Aerospace companies, Corteva’s seed enterprise spinoff, Legence and Navan IPOs, and restructurings for At House, Joann, Klöckner Pentaplast, Pine Gate Renewables and Ceremony Assist. Joele Frank suggested on 200+ board and government management transitions throughout sectors. The 220-person agency gives ongoing counsel to American Airways, Broadcom, Kimberly-Clark, Lockheed Martin, Norfolk Southern, S&P International, Salesforce, Thermo Fisher Scientific and Verizon and is concerned in a few of the most high-profile and sophisticated cybersecurity incidents.

Peer recognition (2 write-in nominations): “Joele Frank continues to be the 800-pound gorilla within the business and is the default selection for anybody in search of transaction help companies.”

M&A management: #1 in The Deal’s league tables for twelfth consecutive 12 months; 200+ transactions, $850B+ deal worth

Activism protection: #1 in Bloomberg activism league tables since inception (2019); double the mandates of closest competitor (FGS International) in 2025, Honeywell (Elliott Administration engagement, enterprise separation)

Main transactions: Warner Bros. Discovery/Netflix ($82.7B), Norfolk Southern/Union Pacific ($86B), Broadcom/OpenAI partnership, Scale AI/Meta ($14.3B), U.S. Metal/Nippon Metal ($14.3B), Aligned Knowledge Facilities consortium acquisition ($40B), Kimberly-Clark/Kenvue ($48.7B)

Ongoing advisory shoppers: American Airways, Broadcom, Kimberly-Clark, Lockheed Martin, Norfolk Southern, S&P International, Salesforce, Thermo Fisher Scientific, Verizon

3. Hiltzik Methods


HStrategies.com

Matthew Hiltzik.
Arno Reyes Baetz for Observer

Matthew Hiltzik will let you know that a very powerful factor Hiltzik Methods did final 12 months was its pro-bono work for the households of American hostages taken within the October 7 assaults. The agency helped navigate essentially the most harrowing communications problem possible—securing the return of family members’ stays after years of uncertainty, from a struggle zone. In 2025, after ready for nearly two years, Omer Neutra’s mother and father had been reunited with their son’s physique (the 21-year-old American was killed on Oct. 7, 2023)—successful Hiltzik celebrated. But, the vast majority of Hiltzik’s work by no means makes a press launch. The agency operates virtually totally within the area between what the general public sees and what really occurred.

Hiltzik Methods advises the most important names throughout leisure, sports activities, know-how and company management via their most delicate moments and defining transitions. What does floor: Hiltzik serves as lead strategic communications accomplice for MrBeast (Jimmy Donaldson, the world’s largest YouTuber at 467 million subscribers), shaping narrative technique throughout his complete model ecosystem because it expands into gaming, philanthropy and now monetary companies—Donaldson lately introduced plans to develop the MrBeast empire via a Gen Z banking app acquisition. The agency guided the launch of Beast Video games, Amazon’s most-watched unscripted debut, and philanthropic initiatives like #TeamWater, which raised $40 million and reached almost two million individuals. Hiltzik advises Eric and Wendy Schmidt throughout their portfolio of A.I., science and philanthropic ventures together with Schmidt Sciences and AI2050, and in December helped the New York Jets launch a groundbreaking girls’s flag soccer league. The agency works with Brad Pitt, Pete Davidson, Kelly Ripa and Mark Consuelos, CBS Information, Marissa Mayer and Sean Parker, amongst others.

Then there are the blind gadgets, which inform the actual story. Hiltzik manages media relations for probably the most scrutinized superstar {couples} on the earth—navigating a household feud that has dominated world tabloids, correcting inaccuracies and offering long-term popularity structure for a narrative that exhibits no indicators of slowing. The agency supplied complete counsel for 2 main tech CEOs via extremely public exits that grew to become defining media moments of the previous 12 months. Throughout school sports activities, Hiltzik is shaping how universities, athletes and packages navigate the quickly evolving title, picture and likeness panorama—consequential work occurring largely out of view.

Present shoppers: MrBeast/Jimmy Donaldson, Brad Pitt, Pete Davidson, Kelly Ripa & Mark Consuelos (Milojo Productions), Sean Parker, Marissa Mayer, Ultrasound AI, Tomorrow.io

On the horizon: Excessive-impact sectors, together with A.I. and rising applied sciences, finance, sports activities and social influence initiatives; deeper advisory companies that help shoppers in deal-making, high-stakes negotiations, investments and different strategic transactions; expertise improvement and alumni engagement; integrating know-how, knowledge and analytics into strategic communications; a firm-wide emphasis on forward-looking counsel

4. Sunshine Sachs Morgan & Lylis


ssmandl.com

Heather Lylis, Ken Sunshine, Keleigh Thomas Morgan & Shawn Sachs.
Courtesy Sunshine Sachs Morgan & Lylis

Understanding that affect now flows via creators as a lot as conventional press, Sunshine Sachs Morgan & Lylis basically reshaped how one among tennis’s Grand Slams approaches media protection in 2025. In collaboration with the USTA, Sunshine Sachs launched the U.S. Open’s first-ever Creator Credential in 2025, granting entry to 45 companions, a transfer coated by The New York Instances, Reuters and others. That intuition for the place cultural energy is shifting outlined the agency’s 12 months: the roster of “subsequent gen expertise” now equals legacy expertise (Leonardo DiCaprio, Jennifer Lawrence, Tyler Perry, Jane Fonda, Lin-Manuel Miranda), together with YouTube’s first NFL broadcast, “New Heights with Jason and Travis Kelce” and “Armchair Professional” with Dax Shepard on behalf of Wondery. The agency drove streaming’s subsequent era with Roku, supported modern startups like Shinkei Programs, Brandlight and Loti and launched a docuseries for Virgin Galactic as a part of their AOR work.

Sunshine Sachs expanded globally by appointing Sarah Corney, former Netflix EMEA PR government, as Managing Director of the London workplace to scale companies and speed up European development. The agency dealt with Sundance Institute’s relocation to Boulder, led communications for Delta Airways’ first documentary, A Century of Flight, and represented 60+ leisure and popular culture occasions globally, together with the Golden Globes, the Academy Awards, NAACP Picture Awards, Billboard Ladies in Music, PGA/Ryder Cup, Laver Cup San Francisco, ESPYs and NHL. The agency racked up 175+ nominations and awards throughout the Oscars, Emmys, Tonys and Peabodys via its work with studios on cultural phenomena like Stranger Issues and Hacks. For the Waldorf Astoria New York grand opening, Sunshine Sachs dealt with expertise and influencer engagement, in addition to leisure and life-style press.

Peer recognition (2 write-in nominations): “Sunshine Sachs has lengthy been identified for its capability to form narratives at scale, and so they stay a gradual drive in guiding manufacturers via moments that matter.”

Agency measurement: 250 staff; 80% worker retention fee; 20% of employees and 65% of senior management (VP and above) have been with the corporate for over a decade; common tenure of U.S. government group is 12.6 years; at the moment have 6 boomerang staff

Longest relationships: Leonardo DiCaprio (26 years), Lin-Manuel Miranda (21 years), Feeding America (19 years), Promoting Week (19 years), Tyler Perry (18 years), Woman Scouts of the USA (15 years), iHeartMedia (15 years), Webby Awards (15 years), Natalie Portman (13 years), Jane Fonda (10 years), Invoice Nye (10 years); Roku (9 years), McCormick (8 years), Adobe (8 years)

Main occasions and influence: 60+ occasions represented globally, together with Golden Globes, Academy Awards, NAACP Picture Awards, Waldorf Astoria NY opening, Billboard Ladies in Music, PGA/Ryder Cup, Laver Cup San Francisco, ESPYs, NHL; 175+ nominations/awards (Oscars, Emmys, Tonys, Peabodys); supporting campaigns in partnership with studios on cultural phenomena together with Stranger Issues, Hacks, Anora, The Pitt

New enterprise: HOKA (world communications, Extremely Path du Mont Blanc in Chamonix); Sundance Institute (Boulder relocation); Delta Airways (A Century of Flight); Lexus (redefining automotive luxurious via a sequence of unique brand-licensing collaborations)

5. The Lede Firm


ledecompany.com

Meredith O’Sullivan, Sarah Rothman,
Amanda Silverman & Christine Su.
Courtesy The Lede Firm

The Lede Firm orchestrated a few of 2025’s most seen cultural moments, managing Vogue World 2025: Hollywood—attended by lots of of VIPs and that includes dozens of Hollywood’s largest stars—and serving as press lead for the Academy Museum Gala for the fourth consecutive 12 months, honoring Penélope Cruz, Walter Salles, Bruce Springsteen and Bowen Yang whereas elevating $12 million. The agency guided Zoe Saldaña to a Finest Supporting Actress awards sweep throughout the Oscars, SAG Awards, BAFTAs, Critics’ Alternative Awards and Golden Globes, and Demi Moore to Finest Actress wins at SAG, Critics’ Alternative and Golden Globes. Lede secured Emmy wins for Cristin Milioti (Lead Actress in a Restricted or Anthology Collection) and Hannah Einbinder (Supporting Actress in a Comedy Collection), and drove Grammy success for Sabrina Carpenter (Finest Pop Vocal Album, Finest Pop Solo Efficiency) and Shakira (Finest Latin Pop Album).

The 225-person agency served as strategic communications and occasion publicity accomplice for International Citizen Pageant, serving to drive a file 4.3 million particular person actions—essentially the most within the competition’s historical past. Lede oversaw occasion publicity for The Gotham Awards for the fifth consecutive 12 months, garnering a file variety of media impressions for the awards ceremony and for The Second Annual Gotham TV Awards. In style, Lede oversaw exhibits throughout FW25 and SS25 for Louis Vuitton, Altuzarra, Coach, Isabel Marant, Jil Sander, Kenzo, LaQuan Smith, Maison Margiela, Sandro, Sandy Liang, Thom Browne and extra. Lede served because the company of file for Printemps, creating a year-long technique forward of its extremely anticipated New York flagship opening. The agency is a long-term strategic accomplice to influential manufacturers like Hey Sunshine, Meta, Audi, The North Face and Levi’s, amongst others, collaborating throughout divisions to amplify their cultural relevance and influence in significant methods. In June 2025, Lede acquired Ingredient Model Group, a model partnerships and built-in advertising and marketing company, with founder Heather Leeds Greenfield becoming a member of as accomplice and Head of Model Partnerships, main a brand new division that features Airbnb, Airstream, Audible, Coca-Cola, La Mer, Rockefeller Heart, Tiffany & Co. and the U.S. Olympic and Paralympic Committee.

Media reception: Excessive scores for responsiveness and the relevance of pitches

Peer recognition (2 write-in nominations): “Excellent shoppers, constantly produce glorious, culture-defining work and are in a position to retain their shoppers…I do know I’ve our work minimize out for us after we go up towards them in a pitch.”

New 2025 shoppers: 111Skin, Altadena Women, ba&sh, Belmond Resorts, Breast Most cancers Analysis Basis, Chloé Zhao, Ed Sheeran, Emma Grede, Hoda Kotb, HYBE America, Legendary Leisure, Mad Realities, Mariska Hargitay, Misty Copeland, Paul Feig, Ryan Coogler/Proximity Media, Samsung, Summer season Fridays, Tubi, WTA/WTA Basis

Lengthy-term shoppers: Altuzarra, Andscape, Audi, Charlize Theron, Chase, Cynthia Erivo, Emma Stone, Halle Berry, Hey Sunshine, Larger Floor, Illumination, Laura Dave, Lewis Hamilton, Most Effort, Meta (Instagram, WhatsApp), Netflix, Nicole Kidman, Paramount Photos, Penélope Cruz, Pharrell Williams, Queen Latifah, Reese Witherspoon, Rihanna, Shakira, Thom Browne, Will Ferrell, Will Smith, Zoe Saldaña

6. Reevemark


reevemark.com

Paul Caminiti, Brandy Bergman & Hugh Burns.
Mike McGregor

Reevemark steered 23andMe via a chapter that grew to become a referendum on genetic privateness in America. When the once-$6 billion firm filed for Chapter 11 in March 2025, it triggered fast alarm: greater than two dozen state attorneys normal issued shopper warnings, Congress launched nationwide safety inquiries and media protection exploded throughout each main outlet because the destiny of 15 million individuals’s genetic knowledge hung within the steadiness. The agency labored with management to craft messaging for every inflection level—court docket proceedings, assurances the database would not fall to overseas entities, transaction bulletins and public sale disputes. Regardless of multi-state opposition making an attempt to dam the switch in June 2025, a decide accepted a $305 million sale to a nonprofit based by 23andMe’s creator, holding the database beneath American management with protections for shopper knowledge rights whereas preserving jobs.

Reevemark additionally guided WP Engine via a extremely public struggle with WordPress co-founder Matt Mullenweg that put the infrastructure powering 40% of world web sites (together with this one) in danger. After Mullenweg’s assaults escalated all through 2024, the agency guided stakeholder communications across the influence of the dispute and WP Engine’s authorized wins—a preliminary injunction restoring entry to important open-source sources and court docket rulings advancing many of the firm’s claims towards trial—thereby sustaining developer loyalty and safeguarding authorized technique. For Ceaselessly 21, Reevemark managed communications as guardian firm SPARC merged with JCPenney to kind Catalyst Manufacturers in early 2025, then navigated the strategic evaluation and eventual Chapter 11 submitting that drew sustained media scrutiny, holding lots of of shops operational whereas defending the model’s future worth. This month, the agency was engaged on the Chapter 11 submitting of Eddie Bauer, managing each inner and exterior comms main as much as and across the retailer’s submitting.

Agency measurement: 18 staff; added 4 associates in September 2025 (~23% enhance)

New shoppers: 25 engaged in 2025 (~70 shoppers complete)

Observe areas: Popularity administration, monetary communications, particular conditions (litigation, restructuring, shareholder activism, disaster)

Maria Vullo illustration: Supported former NY DFS Superintendent via NRA v. Vullo Supreme Court docket aftermath and Second Circuit certified immunity grant; formed protection, together with NYT piece questioning NRA allegations’ veracity

Longest shopper relationship: Dune Actual Property Companions (since agency founding, 2018)

Polk & Co. dominated Broadway in 2025, representing exhibits that earned 66 Tony Award nominations—over 50% of all accessible nominations—and took house 17 awards throughout 26 aggressive classes, together with Finest Musical and Finest Play. The agency has represented the Tony-winning Finest Musical or Musical Revival yearly since 2022: A Unusual Loop (2022), Kimberly Akimbo (2023), Merrily We Roll Alongside (2024) and Perhaps Comfortable Ending (2025). All 5 Grammy nominees for Finest Musical Theatre Album are Polk shoppers: Buena Vista Social Membership, Dying Turns into Her, Gypsy, Simply in Time and Perhaps Comfortable Ending (the primary three featured on NPR’s viral Tiny Desk sequence).

In an business the place recoupment is more and more uncommon, Polk represented three 2025 productions that recouped their investments: Glengarry Glen Ross, Romeo + Juliet and Artwork. The agency orchestrated cultural crossover moments that expanded Broadway’s attain: Stranger Issues: The First SHADOW hosted a shock one-night cameo from sequence star Jamie Campbell-Bower taking part in his on-screen position within the play’s pivotal ultimate scene, marking the first-ever enlargement of the Netflix phenomenon’s universe. Hell’s Kitchen hosted post-show concert events with 17-time Grammy winner Alicia Keys, three-time Grammy winner Ne-Yo and four-time Grammy winner Yolanda Adams. Chess, starring Lea Michele and Aaron Tveit, broke the Imperial Theatre’s all-time field workplace file thrice and accomplished a three-hour takeover on NBC’s TODAY Present plus a three-song medley on The Tonight Present with Jimmy Fallon. Dying Turns into Her grew to become a media phenomenon with tales that includes a Future’s Baby reunion at opening evening. Simply in Time starring Jonathan Groff grew to become what Selection referred to as a “runaway Broadway hit” and carried out in NBC’s Macy’s Thanksgiving Day Parade (the highest-rated nationwide broadcast presenting Broadway exhibits). Past Broadway, Polk guided June Squibb’s return because the oldest performer to open a present on Broadway in Marjorie Prime and Tom Hanks’s playwriting debut This World of Tomorrow at The Shed.

Worker satisfaction (16 of 18 staff surveyed): 100% approve of agency management; 100% fee firm tradition as constructive; 100% imagine agency popularity throughout the business is “very constructive”

Media reception: Among the many highest-rated corporations on the listing when it comes to media reception 

Shopper satisfaction (12 shoppers surveyed): 4.96/5.0 common; excellent scores for responsiveness, monitor file, chance to advocate, experience and navigating complexity; 8 of 12 shoppers have labored with Polk for 10+ years; “Matt is unflappable and consistently adjusts to each the business and our specific firm’s altering landscapes and objectives.”

Peer recognition (2 write-in nominations): “Continues to execute high-profile campaigns for the most important exhibits on Broadway.”

2026 pipeline: Big (John Lithgow, Olivier Award-winning), The Unknown (Sean Hayes), Canine Day Afternoon (Jon Bernthal/Ebon Moss-Bachrach Broadway debuts), Fallen Angels (Kelli O’Hara/Rose Byrne), The Rocky Horror Present (Luke Evans), Les Misérables (Radio Metropolis Music Corridor), Hamlet (Nationwide Theatre at BAM), Basura (Gloria/Emily Estefan), Woman, Interrupted (Aimee Mann/Martyna Majok), Start Once more (Prepare’s Pat Monahan, Outdated Globe), Fireplace and Rain (songs by James Taylor with a guide by Tracy Letts), Coal Miner’s Daughter (starring Sutton Foster, impressed by the award-nominated movie and autobiography by Loretta Lynn), The Misplaced Boys (world premiere at The Palace Theater, directed by Tony Award winner Michael Arden), Becky Shaw (starring Patrick Ball, Alden Ehrenreich, Linda Emond), Chez Joey (co-directed by Tony Goldwyn and Savion Glover), Imitation of Life (rating by John Legend; guide by Lynn Nottage; directed by Liesl Tommy)

Matt Traub & Sean Cassidy.
Courtesy DKC

DKC has led all PR efforts for Ken Burns’ movies for the final 20+ years, however the 2025 premiere of Burns’ American Revolution marked the most important marketing campaign the agency has ever labored on—spending years constructing towards the discharge of Burns’ 12-part movie and positioning him squarely on the forefront of the dialog across the nation’s 250th anniversary. The marketing campaign secured protection from The New York Instances, The New Yorker, The Atlantic, NPR’s Contemporary Air, GQ and Joe Rogan. Largely because of the publicity marketing campaign’s efforts, PBS entered the Nielsen Streaming Prime 10 for the primary time, based mostly on minutes logged by viewers watching American Revolution.

DKC delivered 10% natural income development in its first full calendar 12 months (2025) since becoming a member of the Acceleration Neighborhood of Corporations in September 2024. The agency introduced proprietary A.I.-driven improvements to market: Definity (a synthetic-audience platform permitting manufacturers to pressure-test inventive and messaging towards high-fidelity digital twins of key stakeholders) and AIME (A.I. for Advertising and marketing Engagement, an answer-engine optimization software monitoring which sources A.I. search engines like google cite, how model narratives evolve throughout platforms and the place alternatives exist to strengthen authority and visibility in A.I.-generated responses). DKC assumed management of Atlanta-based Stripe Popularity in mid-2025, integrating the digital popularity administration and A.I. improvement agency into DKC’s Analytics group to strengthen digital disaster administration capabilities. 

Peer recognition (4 write-in nominations): “They do nice work, powered by a group of extremely good individuals. I imagine ethics and integrity are integral to being nice leaders. The leaders of those groups observe the identical rule of thought.” / “Their work constantly drives significant visibility and measurable enterprise outcomes, whereas navigating complicated narratives with cultural resonance and strategic perception.”

Agency measurement: 220 staff

Main campaigns: Glen Powell’s Smash Kitchen (blockbuster launch); Clive Davis Apollo Theater Stroll of Fame star; NYU Langone Well being × SoulCycle (first-of-its-kind main tutorial well being system/wellness model advertising and marketing partnership)

New shoppers: American Medical Affiliation, Disney Publishing, Nest New York, Artist Home (Decrease Manhattan), Naturium

Retained shoppers: Ken Burns, Airbnb, Disney, Etsy, MAC, Sesame Workshop, Sony Music Leisure, TikTok

When The World’s 50 Finest Eating places launched its inaugural North America version, Becca turned a rankings announcement right into a cultural second in American eating: 7,000+ mentions, 46 million internet attain, 100+ broadcast segments and eight,000 social mentions reaching 65 million individuals throughout 85 nations. That scale typifies Becca’s 12 months, which noticed the hospitality specialist increase aggressively into new markets (London, Paris, Singapore) whereas deepening blue-chip relationships, such because the 12-year Ralph Lauren partnership, which now consists of social content material creation (13.6 million+ views from viral posts).

Becca brokered London’s two-Michelin-star Gymkhana’s American debut as a transatlantic high-quality eating second (unique bulletins in The New York Instances and Journey + Leisure), positioned E.J. Lagasse’s front-page Instances evaluation and two Michelin stars as generational and legacy-cementing, and when Jean-Georges Vongerichten opened his first Brooklyn restaurant, abc kitchens, CEO Lois Freedman landed within the Instances alongside the announcement. For 20-year shopper Le Bernardin, Becca supported Eric Ripert’s three-Michelin-star retention and La Liste’s #1 world rating whereas launching the chef’s publication, Off the Line—increasing Ripert’s affect past the kitchen into editorial voice. A number one hospitality group informed Observer, “We got here again to them after attempting different PR corporations. You’ll not discover a savvier PR group within the hospitality area. They’re one among one.”   

Worker satisfaction (17 of 18 staff surveyed): 82% rated Becca “higher than anyplace else they’ve labored”; 100% rated shopper remedy “distinctive” 

Media reception: 94% of respondents gave the very best score attainable for professionalism

Shopper satisfaction (7 shoppers surveyed): 4.9/5.0 common score, with excellent scores in 4 of seven classes: responsiveness, chance to advocate, monitor file and experience 

Peer recognition (5 write-in nominations—greater than another agency): “Becca deserves a spot on this 12 months’s listing for his or her sustained influence on the culinary and hospitality panorama. For greater than twenty years, the company has helped outline New York’s eating tradition, shaping narratives round eating places which have develop into establishments in their very own proper. Their roster reads as a benchmark of tolerating excellence, and their work demonstrates their capability to launch eating places into the nationwide dialog.”

New 2025 shoppers: American Specific, Sotheby’s, Gracious Hospitality Administration, The World’s 50 Finest Eating places, MGM Resorts and Main Meals Group, JKS Eating places, Rockwell Group, abc kitchens, Blue Ribbon Eating places

In January 2025, APCO‘s analysis revealed the reputational tightrope dealing with U.S. companies beneath the Trump administration’s America-First insurance policies: 65% of the general public expects corporations—not shoppers—to soak up tariff-driven value will increase, creating a fancy mandate to steadiness curbing costs, supporting U.S. jobs and addressing workforce challenges. In March, APCO launched its Heart for Commerce, Funding and Market Entry to information companies and governments via tariffs, export controls, sanctions, industrial insurance policies and shifting bilateral and multilateral financial blocs—specializing in provide chains and capital funding methods throughout key corridors together with the US, China, Mexico and Gulf nations.

The agency unveiled RepGenAI in September, a software knowledgeable by APCO‘s proprietary Margy adaptive intelligence platform that tracks and manages model popularity throughout massive language fashions—addressing the existential query of how corporations seem in A.I.-generated responses. In November, APCO enhanced Margy to mannequin a number of futures concurrently, offering steady situation modeling and board-level advisory that strikes organizations from reactive planning to proactive future-building. The agency’s 30+ 12 months shopper relationships and new wins in monetary companies and better schooling show sustained belief, notably as shoppers face unprecedented challenges requiring breakthrough options. 

Agency measurement: 1,228 staff

A.I. capabilities: RepGenAI (popularity monitoring throughout massive language fashions, launched September 2025), Margy adaptive intelligence platform (enhanced November 2025 to mannequin a number of futures)

Strategic enlargement: Heart for Commerce, Funding and Market Entry (launched March 2025; supporting world provide chains, capital funding methods throughout U.S./China/Mexico/Gulf corridors)

Shopper relationships: 30+ 12 months partnerships; new 2025 wins in monetary companies, increased schooling

Key rent: Brian Ellner (New York workplace managing director, February 2025; beforehand President of One Technique Group, WPP U.S. public affairs lead, senior strategist for HRC marriage equality marketing campaign)

11. Prosek Companions


prosek.com

Jennifer Prosek.
Courtesy Prosek Companions

Prosek Companions solidified its drive in high-stakes M&A, activism and particular conditions in 2025. The agency reached No. 2 within the U.S., Americas and International deal quantity on Mergermarket’s M&A league tables in 2025, whereas claiming No. 1 in The Deal’s personal fairness rankings by quantity. That dominance confirmed in 2025’s largest sports activities finance offers: Prosek supported Carlyle’s partnership with F1 racing, Mark Walter’s buy of the LA Lakers, Blue Owl’s world tennis partnerships and KKR’s acquisition of Arctos Companions—all via a sports activities finance follow launched simply three years in the past that has already grown to over 10 professionals targeted on the traders behind leagues, groups and offers.

The agency was named a International Company of the Yr by PRovoke Media, with managing accomplice Jennifer Prosek touchdown on PRWeek’s Energy Checklist 2025 and The Wall Avenue Journal’s World’s Most Influential Resolution Makers listing. Prosek welcomed 12 new senior hires on the SVP+ stage, together with Stephen Lewis, former Blackstone EMEA Head of Company Affairs, as Companion in London. The agency expanded its bodily footprint with a brand new Boston workplace (rising from eight staff in 2018 to 50+ right now) and is constructing out an extra ground at its flagship New York workplace. Prosek rolled out enterprise-level A.I. to each worker in 2025 and launched “Digital Blink,” a framework emphasizing the significance of first impressions on-line—together with each Google and enormous language mannequin searches—reflecting a present, clear popularity.

Worker satisfaction (50 of 456 staff surveyed): 96% ranked Prosek the very best place they ever labored; 88% “very a lot approve” of management 

Shopper satisfaction (6 shoppers surveyed): 4.79/5.0 common; excellent rankings for responsiveness and chance to advocate; “Prosek has been, and continues to be, one step forward of the competitors and is at all times ahead excited about agency positioning and the way greatest to leverage every small win.  Have really useful Prosek to many corporations, fairly just a few have develop into shoppers.”

Peer recognition (3 write-in nominations): “Continues to do strong work in company communications and stays a pacesetter within the area.”; “For pairing sector fluency with built-in execution.”; “Has made a sequence of fascinating hires…Jen Prosek stays a formidable presence within the business.”

Workplace enlargement: New Boston workplace (grew from 8 staff in 2018 to 50+); extra ground at New York flagship

Innovation: Enterprise-level A.I. rolled out to all staff; launched “Digital Blink” framework for on-line popularity administration throughout Google and enormous language fashions

Kelly Bush Novak.
Courtesy ID

ID led campaigns for Girl Gaga’s Mayhem—her seventh consecutive No. 1 solo album—which debuted atop the Billboard 200, held a Prime 10 place on the Pop Albums chart for 15 weeks, and has since been licensed Platinum by the RIAA. The 90-employee company’s expertise earned lots of of nominations and wins in 2025, together with seven Oscar nominations and one win, 13 Grammy nominations and 6 wins, 21 Golden Globe nominations and two wins, 33 Emmy nominations and 6 wins, plus honors throughout BAFTA, SAG, NAACP and GLAAD Media Awards.

Seth Rogen and Level Gray’s The Studio made Emmys historical past as essentially the most awarded comedy ever, profitable 13 Emmys, whereas ID’s work with Apple TV on Ben Stiller’s Severance led to Emmy dominance with eight awards. Walter Salles and Fernanda Torres’s I am Nonetheless Right here earned Oscar and Golden Globe wins in partnership with Sony Photos Classics, whereas Javier Bardem starred within the blockbuster F1 and earned Golden Globe, SAG and Emmy nominations for Monsters. ID launched Ayo Edebiri as Matthieu Blazy’s first world Chanel ambassador three days earlier than releasing her first Vogue cowl, orchestrated Samuel L. Jackson’s shock Tremendous Bowl LIX Halftime Present look that grew to become the company’s most viral second (trending No. 9 and No. 10 spots on X, gaining over 400K Instagram followers) and managed Serena Williams’ iconic shock look alongside Jackson in Kendrick Lamar’s efficiency. The group launched Ben Stiller’s eponymous soda model, garnering 1.7 billion conventional and social media impressions within the first week, whereas Damson Idris debuted his luxurious jewellery home, Didris, on the Met Gala, with protection throughout leisure and style retailers.

Management: Mara Buxbaum (President), Matt Griffo (Managing Director), Bebe Lerner (EVP), Sara Serlen (EVP), plus eight VPs and two SVPs

Agency measurement: 90 staff; 33-year legacy as premier independently owned full-service leisure PR company

Awards: 7 Oscar noms/1 win, 13 Grammy noms/6 wins, 21 Golden Globe noms/2 wins, 33 Emmy noms/6 wins; BAFTA, SAG, NAACP, GLAAD Media Awards

Movie releases: Music Sung Blue, Downton Abbey: The Grand Finale (Focus Options), Blue Moon (Sony Photos Classics), Pee-wee as Himself (HBO Documentaries), Carry Her Again, Eternity (A24), The Accountant 2, Hedda (Amazon Originals), Stiller & Meara: Nothing Is Misplaced (Apple TV)

2026 pipeline: Christopher Nolan’s The Odyssey, Alejandro G. Iñárritu’s Digger, Denis Villeneuve’s Dune: Half Three, The Starvation Video games: Dawn on the Reaping, Scream 7, Ben Stiller’s Focker In-Regulation, Aaron Sorkin’s The Social Reckoning (Jeremy Robust as Mark Zuckerberg); TV: Monarch S2, Lioness, Dutton Ranch, The Company S2, Mobland S2, The Evening Supervisor S2, Fallout S2, The Boys S5, Cape Concern, Imperfect Ladies, Mel Brooks: The 99-Yr-Outdated Man!

Dolphin moved past conventional PR supergroups (but once more) in 2025, saying the sale of U.S. distribution rights for YOUNGBLOOD to Properly Go USA Leisure, with a March 2026 theatrical launch—marking the corporate’s ongoing dedication to producing content material possession, not simply publicity. The guardian firm (which incorporates The Door, Shore Fireplace Media, 42West, Disrpt, Elle Communications, The Digital Dept. and Particular Tasks) delivered 16.7% income development in Q3, noticed its inventory worth rise roughly 50-55% since January and formalized shared cross-company platforms that drive built-in work: Micro-Tendencies (real-time cultural intelligence), BrandEDIT (influencer and experiential platform scaled to 6 annual activations), Tastemakers (meals/beverage/life-style expertise cohort), Disruptors (culture-shaping creators) and Neighborhood (cross-pitching engine connecting shoppers and alternatives).

In December, Dolphin launched Dolphin Intelligence, led by 30-year inventive business veteran Mark Anderson, to make sure shoppers seem in A.I.-generated conversations and citations—addressing how belief and discovery are forming inside massive language fashions. Subsidiary 42West earned 15 Primetime Emmy nominations and 5 wins whereas doubling its LA movie and tv group. Shore Fireplace Media secured 35 Grammy nominations and eight wins (4 for Sierra Ferrell) with double-digit income development. The Door led campaigns reimagining legacy manufacturers like Hooters and Häagen-Dazs alongside Carbone Advantageous Meals. The Digital Dept. hosted its largest BrandEDIT throughout NYFW, expanded to Nashville and launched Affiliate for Expertise.

Worker satisfaction (102 of 250 staff surveyed): 96% approve of management (82.8% “very a lot approve”); 46% rated comp/advantages above common; “A really numerous group throughout age, ethnicities and academic backgrounds.” 

Subsidiary management: Lois Najarian O’Neill (Govt Committee Chief Working Officer and Co-CEO of The Door); Charlie Dougiello (Govt Committee Chief Innovation Officer and Co-CEO of The Door); Marilyn Laverty (CEO of Shore Fireplace Media); Amanda Lundberg (CEO of 42West); Danielle Finck (CEO of Elle Communications); Sarah Boyd and Ali Grant (CEOs of The Digital Dept.) Nicole Vecchiarelli and Andrea Oliveri (CEOs of Particular Tasks); Adriane Jefferson (Managing Companion of DISRPT Company) & Emerson Davis (VP, Growth and Manufacturing)

Shopper satisfaction (5 shoppers of 42West surveyed): 4.7/5.0 common; excellent rating for chance to advocate 

Peer recognition (1 write-in nomination for The Door): “They’re category-leaders in leisure…they proceed to enhance beneath the Dolphin umbrella.”

Monetary efficiency: Q3 income up 16.7% year-over-year; inventory worth elevated ~50-55% since January 2025

14. Orchestra


orchestra.com

Jonathan Rosen & Jesse Derris.
Courtesy Orchestra

Orchestra spent the previous 12 months demonstrating what its built-in mannequin can ship in follow: closing 2025 with $180 million in income and eight% year-over-year development, pushed by new enterprise and expanded, multi-disciplinary shopper relationships throughout its 700+ worker platform. The agency grew its Govt Advisory follow, as reputational threat now unfolds in actual time throughout social platforms, creator ecosystems, coverage environments and inner tradition—positioning Orchestra for first-chair steering on decision-making, stakeholder alignment and management communication relatively than message administration alone.

The agency’s work with the Washington Commanders contributed to renewed fan engagement, sold-out video games and long-term sponsorship development. For SoftBank, Orchestra constructed and scaled Sōzō insights into an award-winning thought management hub for tech’s largest innovators, giving readers a behind-the-curtain take a look at the company-building in Imaginative and prescient Fund’s portfolio and providing invaluable entrepreneurial insights on win in a aggressive panorama. Derris, an Orchestra firm, repped Rhode in what grew to become the most important magnificence story of the 12 months (the model’s $1 billion acquisition by e.l.f. cosmetics).

Peer recognition (4 write-in nominations): “Orchestra is basically the fashionable communications holding firm and has constructed a formidable slate of capabilities.”

Agency measurement: 700+ staff; consolidated NY groups right into a single headquarters at 195 Broadway; accelerated collaboration and built-in supply

Key hires: David Plouffe (Companion, Govt Advisory), Josh Isay (Companion, Govt Advisory), Christian Vollerslev (COO), Louis-Philippe Cavallo (CFO), Lisa Bubbers (Chief Model Officer), Lily Adams (Managing Director, Advisory), Heather Perlberg (EVP, Monetary Communications), Bianca Garcia (Head of Paid Media), Elizabeth Minton (Head of Advertising and marketing and Communications)

Notable shoppers: Washington Commanders, Baha Mar (new in 2025), Tourism New Zealand (new in 2025), Softbank, Databricks

Emilie Gerber’s five-year-old agency is advising essentially the most modern corporations within the A.I. increase as they’re being absorbed by its strongest gamers. Six Jap led communications for $3.78 billion in introduced A.I. funding in 2025, together with Reflection AI’s record-breaking $2 billion spherical and Fireworks’ $250 million elevate, whereas two portfolio shoppers had been acquired (Statsig, acquired by OpenAI; Graphite, acquired by Cursor). Prime-tier enterprise corporations (together with Accel, Felicis and Greylock) employed Six Jap instantly in 2025, retaining the agency to develop accomplice PR methods and help portfolio corporations at crucial moments. The agency labored with 83 corporations all year long, thanks partially to its versatile retainer coverage, working on a mannequin that helps startups at their highest-impact moments relatively than extending engagements unnecessarily—a method that resulted in 5 boomerang shoppers who paused and later re-engaged.

Six Jap grew headcount by 40% and income by 31%, hiring Sara Platnick, previously Perplexity’s first in-house communications chief, and strengthening senior bench depth in A.I. communications. Gerber is the one PR company founder interviewed on Lenny’s Podcast (1 million+ subscribers) and runs a Substack learn by over 5,000 communications leaders that generated six figures in income in 2025. That firsthand expertise shapes shopper work—50%+ of each program is constructed round new media, together with podcasts, newsletters and short-form video—and shoppers common three podcast appearances per thirty days. Internally, Six Jap creates devoted Claude Tasks for each shopper, educated on historic protection, profitable pitches, profitable award submissions and accepted messaging, to stress-test angles towards what has really labored in-market relatively than on concept.

Worker satisfaction (15 of 18 staff surveyed): 100% approve of management (93% “very a lot approve”); 73% cited “considerable” development alternatives; 83% participation fee; “We’re nicely forward of the curve in navigating rising media and guaranteeing our shoppers obtain protection outdoors of stories moments.” 

Media reception: 100% of respondents gave the agency the very best attainable score for professionalism

Shopper satisfaction (9 shoppers surveyed): 4.8/5.0 common score; excellent scores for responsiveness, monitor file and chance to advocate; “Within the first quarter with us, SixEastern greater than 10x’d our protection. They are a strategic sounding board that really understands our objectives.”

Funding bulletins: $3.78B complete; Reflection AI ($2B record-breaking spherical), Fireworks AI ($250M), a number of $100M+ raises

Enterprise agency shoppers: Accel, Felicis, Greylock (direct hires for accomplice methods, portfolio help)

Key shoppers: Reflection AI, Fireworks AI, You.com, Statsig, Graphite

16. Rubenstein Communications


RubensteinPR.com

Steven Rubenstein.
Jonathan Hoekklo

Rubenstein Communications is a trusted accomplice for American tradition’s most iconic establishments at their most consequential milestones. The agency served as company of file for Saturday Evening Dwell’s fiftieth anniversary, working carefully with Lorne Michaels, Broadway Video and NBC to handle the breadth of communications technique and execution, celebrating SNL’s historic season and legacy. It led PR efforts for the brand new FIFA Membership World Cup in three of its goal cities (New York, Seattle, Los Angeles), because the match expanded globally. For the Excessive Line, Rubenstein launched Pigeon Fest, centered on Dinosaur, a 30-foot-high pigeon sculpture by artist Iván Argote, with a pigeon look-alike competitors that drew worldwide media consideration from The New York Instances, CBS Information, Individuals Journal and USA At the moment, turning public artwork right into a participatory cultural second.

Rubenstein helped launch a number of profitable Broadway exhibits, together with the Tony-nominated Actual Ladies Have Curves, whereas sustaining the agency’s presence in theater publicity, serving longstanding shoppers together with the New York Yankees, the Museum of Trendy Artwork, the Whitney, the Metropolitan Opera, Rockefeller Heart and Jerry Seinfeld. The agency added the Broadway League, Vassar and FIFA Membership World Cup as new shoppers and retained New York-Presbyterian, Tishman Speyer, Cascade (previously Invoice Gates Investments), Partnership for NYC, Heart for Reproductive Rights, Hospital for Particular Surgical procedure, Gibson Dunn, PIMCO, Uber and Engine No. 1. Rubenstein employed Kate Alexander as EVP for points administration, signaling ongoing demand for high-stakes strategic counsel, alongside senior hires Robert Montano (SVP), Justin Henry and Barrett White (VPs) and James Knobloch (VP, Digital). The agency described 2025 as essentially the most profitable 12 months in its 74-year historical past.

Media reception: Excessive scores for professionalism, responsiveness and relevance of pitches 

Agency measurement: 135 staff; headquarters in New York, with groups in L.A. and D.C.  

New shoppers: FIFA Membership World Cup, Broadway League, Vassar, Cahill Gordon & Reindel LLP, Chaos Industries, Determine Skating in Harlem, WETA

Retained shoppers: New York Yankees, New York-Presbyterian, Museum of Trendy Artwork, Whitney Museum, Metropolitan Opera, Rockefeller Heart, Tishman Speyer, Cascade (previously Invoice Gates Investments), Partnership for NYC, Heart for Reproductive Rights, Hospital for Particular Surgical procedure, Gibson Dunn, PIMCO, Uber, Engine No. 1, Cease and Store, Jerry Seinfeld, Broadway Video (Lorne Michaels), Saratoga Performing Arts Heart, New York Put up, Information Corp, Share Our Energy/No Child Hungry, Fordham

J/PR led 10 of essentially the most high-profile lodge and resort openings globally in 2025. The reopening of Waldorf Astoria New York alone produced 19 billion media impressions throughout greater than 2,630 placements. Lodge del Coronado’s $550 million reimagination earned 15 billion impressions throughout 839 placements. OKANA Resort & Indoor Waterpark achieved 3.9 billion impressions throughout 280 placements for its nationwide debut. ROMEO Roma secured greater than 175 world placements and a number of worldwide design awards. Further launches included Below Canvas Columbia River Gorge, Mandai Rainforest Resort by Banyan Tree, Penicuik Home, Black Desert Resort and Nice Wolf Lodge Mashantucket. J/PR grew income by 13% to $28 million in its twentieth 12 months, increasing to 9 world places of work, together with new areas in San Francisco and Scottsdale.

The agency’s new shopper wins strengthened its world attain: Belmond North America, Badrutt’s Palace Lodge, AERO, Castiglion del Bosco, The Ritz-Carlton Turtle Bay, Go to Asheville & The Biltmore and White Desert Antarctica—marking J/PR’s first shopper illustration on all seven continents. J/PR UK celebrated its tenth anniversary, including 11 new shoppers and rising its group by 25%, whereas affiliate company 20Two Studio grew to 12 group members. The social media division expanded 27% year-over-year, welcomed 29 new shoppers, grew its group by 30%, and executed 55 full-scale pictures and video shoots together with the White Elephant Resorts portfolio (White Elephant Aspen opening winter 2026), Carmel-by-the-Sea, Foley Leisure Group properties (Farmhouse Inn, Lodge California), The Palms and Shore Membership Turks and Caicos and Shou Sugi Ban Home.

Worker satisfaction (116 of 122 staff surveyed): 84% “very a lot approve” of management; 88% rated firm tradition “very constructive”; 44 promotions in 2025; 43 present staff started as interns (eight now in management positions); 39 staff have 5+ years tenure, 14 have 10+ years, three have 15+ years

Shopper satisfaction (46 shoppers surveyed): 4.9/5.0 common; excellent rating for responsiveness, near-perfect rating for experience; 22 shoppers exceeding 10 years, 53 exceeding 5 years; “Over the past 25 years, I’ve managed and/or labored at PR corporations, and I can confidently say that J/PR represents what true PR professionalism appears like…​​It is a group of star communicators who’re proactive, collaborative and deeply invested.”

Peer recognition (3 write-in nominations): “I actually respect how they work to carry PR to extra mainstream levels, via books, tv and actually good content material verticals that serve each commerce and shopper audiences… they perceive that the PR business wants higher PR itself and at all times ship.”

2026 openings: The Cooper Charleston (March), Below Canvas Yosemite (April), White Mountains (June), Grand Hyatt Grand Cayman, Waldorf Astoria London Admiralty Arch (July), Pendry Mexico Metropolis, The Selvedge SingleThread Inn Healdsburg (late 2026), The Inn at Hancock, Chablé Valle de Guadalupe 

2026 new shoppers: Alpina Gstaad, St. Barth Tourisme, Pazziella Capri, Vacation spot Toronto, The Laylow Autograph Assortment, The Ritz-Carlton Charlotte, Go to Laguna Seaside, Kinara Masai Mara (first African shopper), Il San Corrado di Noto, Ted Turner Reserves, Alisal Ranch, Roku Kyoto, LXR, The Fitzwilliam Lodge, TA’AKTANA

Valarie De La Garza.
Courtesy Fenton

Fenton helped New York Metropolis obtain its highest major turnout in over a decade (29.9% of registered voters) and its highest normal election turnout since 1969 (2 million+ voters) by constructing a first-of-its-kind viewers modeling system that delivered multilingual content material in Spanish, Mandarin, Cantonese, Korean, Bengali and Russian—boosting in-language supply by 300% and considerably growing message recall. The agency’s work for NYC Marketing campaign Finance Board mixed research-backed methods concentrating on traditionally hard-to-reach audiences (youth and immigrants) with citywide activations together with digital adverts, subway placements, murals, mall kiosks, ice cream vehicles at Yankees video games and multicultural festivals—assembly voters the place they’re with culturally related messaging {that a} randomized managed trial confirmed will increase each belief and turnout. For State Voices, Fenton developed the “Vote for One thing” marketing campaign that registered 800,000 new voters, remodeled 250 million voter contacts and inspired 100,000 individuals to plan their votes via vibrant, inclusive belongings that minimize via noise and impressed optimism amid mistrust within the electoral course of.

Fenton’s Promoting follow exploded 60% in gross income, evolving right into a multi-million-dollar powerhouse partnering with America’s largest organizations and delivering transformative campaigns driving voter engagement within the nation’s two largest jurisdictions (NYC and L.A. County). The agency maintained near-record income regardless of an off-year election cycle and is launching Objective Footprint in 2026, a proprietary framework delivering complete forensic evaluation throughout revenue, individuals and public dimensions—shifting company influence technique from reactive communications to proactive structure that builds enterprise circumstances for objective funding in right now’s risky local weather. Over the previous 12 months, Fenton helped Hyundai Hope on Wheels—one of many nation’s largest funders of pediatric most cancers analysis—remodel influence into engagement by managing 75 Handprint Ceremonies throughout 33 states, producing a nationwide gala and congressional occasion and uniting researchers, survivors, policymakers and Hyundai leaders round a shared purpose: ending childhood most cancers.

Shopper satisfaction (3 shoppers surveyed): 4.86/5.0 common; excellent scores in 5 of seven classes; “Unbelievable useful resource for our company as we search to increase…key companions in serving to our company take new steps ahead in analysis and technique”; “extremely detailed, strategic and glorious communicators.” 

Worker satisfaction (65 of 95 staff surveyed): 98% rated creativity and experience among the many agency’s strengths; “Worker wellbeing is actually prioritized…every little thing could be very humanized, and everybody has a shared ardour for mission-driven work.”; “Range and illustration is much higher than another company within the area.” 

Agency milestone: Based 4 many years in the past because the nation’s first social influence company

Income development: Promoting follow up 60% gross income; multimillion-dollar powerhouse; near-record income regardless of off-year election cycle

2026 work: Preventing for democracy at midterm crossroads; companions embody Attorneys’ Committee for Civil Rights, Black Voters Matter, Election Safety Coalition; mobilizing younger voters, voters of colour, working-class communities via built-in campaigns (digital organizing, earned media, focused adverts, coalition methods, speedy disinformation response)

In 2025, FINN Companions proved that manufacturers do not want class disruption to interrupt via—simply good cultural timing. For Nationwide Maple Syrup Day, the agency partnered Denny’s with sneaker artist MACHE to create the world’s first sneaker made with maple syrup, touchdown protection in each Prime 100 DMA, appearances on Good Morning America, CBS This Morning and The Late Present with Stephen Colbert, producing over 1 billion PR impressions and 200 million earned social impressions whereas the footwear resold for 10x their worth on eBay. FINN reworked DECKED, a truck-bed drawer system model with sturdy product loyalty however weak unaided consciousness (fewer than 1 in 10 shoppers may title it), via a Father’s Day marketing campaign providing 100 dads $500 stipends for day off. The emotional push sparked 5,000 dad nominations (440% over purpose), 600 million media impressions, 39% model consciousness raise, 83% constructive sentiment and 76% buy consideration.

For Borden Cheese, FINN capitalized on Nationwide Grilled Cheese Day with a “Grilled Cheese Swatch Guide” displaying eight toast tones and 13 cheese choices, driving 9% year-over-year gross sales raise, Borden’s best-performing social content material ever, 97% sweepstakes conversion, and 176% year-over-year website site visitors bounce. The agency’s work with HelloFresh and No Child Hungry addressed childhood starvation throughout college breaks—an ignored hole in meals insecurity—via proprietary analysis that grew to become a major advocacy software on Capitol Hill informing nationwide starvation reduction packages. The partnership has reached 60,000+ individuals with meal kits and sources, generated almost 200 media tales and over 2 billion impressions, and been acknowledged by No Child Hungry because the “gold commonplace” for company partnerships driving systemic change. FINN gained greater than 75 new U.S. shoppers in 2025 and purchased RICE Communications, a 60-person Singapore company, changing into one of many largest PR corporations in Singapore whereas including places of work in Thailand and Myanmar.

Media reception: Excessive rankings for professionalism and responsiveness

Agency measurement: 1,262 staff globally (793 U.S.); 82% worker retention fee

Geographic enlargement: Acquired RICE Communications (Singapore, 60 staff); added places of work in Thailand, Myanmar

New U.S. shoppers: 75+ together with Delta Airways, Panda Specific, Solo Range, Blue Lagoon, Beverly Hills, Sonoma County Tourism, Pan Pacific Resorts, The Langham Hospitality Group, DonorsChoose, American Academy of Dermatology

Retained shoppers: 2K, Premier League, Bridgestone, JED Basis, Iceland, SMEG, Cosm, Darden Eating places, Jack Daniel’s, GE HealthCare, HelloFresh, Mandarin Oriental Lodge Group, Montage, Rocco Forte Resorts, Seabourn; 88% shopper retention fee

20. Ruder Finn


ruderfinn.com

Kathy Bloomgarden.
Courtesy of Ruder Finn

Ruder Finn achieved an estimated 2025 world income of $203 million, capping a 5-year development trajectory of over 150% and a workforce of 1,350 individuals throughout almost 30 nations, with turnover charges far under sector norms. The unbiased company made two strategic acquisitions: Massive Sky Communications in January 2025 (40-person agency increasing buyer advertising and marketing, digital advocacy and B2B know-how capabilities whereas deepening Silicon Valley presence) and Period Communications in July 2025 (90-person Southeast Asia consultancy establishing places of work in Thailand, Vietnam, Cambodia, Laos and Myanmar, complementing present hubs in Singapore, Malaysia and the Philippines)—creating probably the most balanced world footprints of any unbiased company.

Ruder Finn embedded A.I. innovation into 88% of core U.S. accounts, launching rf.StoryLab (inventive incubator pioneering artificial media for A.I.-driven experiences), rf.aio 2.0 (upgraded GEO platform decoding how generative engines interpret model content material throughout earned, shared and owned channels) and rf.Voices (A.I.-powered affect engine mapping nano- and micro-influencers to express audiences for measurable engagement). The agency’s AI Academy educated 300+ staff in new tech, GEO, immediate design and generative A.I. Ruder Finn supported A.I. Developer Advertising and marketing at AMD and delivered Void Run (absolutely A.I.-generated cinematic movie, 924K+ views, AMD’s highest developer engagement), Frigidaire’s Stone-Baked Pizza Oven cultural relaunch and Sanofi’s 1 Pledge Motion (Sort 1 Diabetes screenings). The agency strengthened longstanding relationships with Pfizer, AbbVie, Citi, MetLife, Sanofi and Zoetis whereas welcoming Adobe, Google Cloud, Meta, AMD, Zebra, Vertex and JPMorgan Chase.

Income: $203M world; 150% development over 5 years

A.I. innovation: 88% of core U.S. accounts utilizing customized A.I. options; 300+ staff educated through AI Academy

Main campaigns: AMD Void Run (924K+ views, highest developer engagement), Frigidaire Stone-Baked Pizza Oven, Sanofi 1 Pledge Motion (Sort 1 Diabetes screenings)

Lengthy-term shoppers: Pfizer, AbbVie, Citi, MetLife, Sanofi, Zoetis 

New shoppers: Adobe, Google Cloud, Meta, AMD, Zebra, LUMA, Vertex, Ocular Therapeutix, The Joint Fee, Electrolux, Noodles & Co., Bedsure, Kite Hill and JPMorgan Chase

21. Magrino PR


magrinopr.com

Allyn Magrino and Susan Magrino
Courtesy Magrino PR

Magrino coordinated Martha Stewart’s extraordinary 2025 resurgence throughout a number of revenue-generating platforms, managing a 30+ 12 months shopper relationship that produced the Elm Biosciences medical skincare launch (co-founded with Dr. Dhaval Bhanusali, introduced with Wall Avenue Journal and WWD exclusives), PR parts of name partnerships with American Eagle, Nonetheless Gin, Uber Eats and MAC, and the reissue of Stewart’s first guide, Entertaining, following Netflix documentary MARTHA‘s cultural influence. The guide marketing campaign launched at New York Metropolis Wine & Meals Pageant with sold-out signings, landed protection on theTODAY Present, The Tonight Present with Jimmy Fallon and The Drew Barrymore Present, plus a New York Instances Meals part cowl story—producing 500+ million impressions and proving Stewart’s capability to maneuver product three many years into her partnership with Magrino.

The agency secured over 52 shopper wins all year long, averaging one per week, with essentially the most vital being Kohler Kitchen & Bathtub and its portfolio of manufacturers (Kohler, Ann Sacks, Kallista, Klafs), following a three-plus-year relationship with Kohler, Wisconsin. Magrino orchestrated The Venetian Resort Las Vegas’s twenty fifth anniversary, unveiling of the costliest lodge renovation in historical past, following a $1.5 billion funding, securing over 200 placements with 4.3 billion impressions. The agency executed Virgin Voyages’ Sensible Girl launch, liaising with Sir Richard Branson and Virgin’s C-suite, delivering over 2 billion impressions and 200+ placements in top-tier retailers. Magrino secured shopper Sur La Desk on Oprah’s Favourite Issues—the fruits of a year-long relationship-driven technique leading to file sell-through.

Agency measurement: 61 staff; headquartered in New York with an workplace in West Palm Seaside

Peer recognition (1 write-in nomination): “One of many few massive businesses that works as a boutique company, and Susan Magrino has at all times pushed the envelope and continues to be concerned in each day company work. In contrast to different businesses, they only do not blast press releases and hope for the very best; they’re strategic, participating and sincere.”

New shoppers: 52 wins all through 2025 (averaging one per week); Kohler Kitchen & Bathtub (Kohler, Ann Sacks, Kallista, Klafs portfolio), Virgin Voyages, Marriott Bonvoy, Made by Dentists, Life is Good, Aire Historical Baths, Makeready Resorts, Zadun Los Cabos (Ritz-Carlton Reserve), The Belgrove Resort & Spa West Palm Seaside, Kimpton EPIC Miami

Expertise roster enlargement: Erin & Ben Napier (HGTV’s House City), chef/cookbook creator Eden Grinshpan, Suzy Karadsheh (The Mediterranean Dish), Maria Koutsogiannis (FoodByMaria)

Longest relationships: Martha Stewart (30+ years), Kips Bay Decorator Present Home (12+ years), The Ranch Malibu & Hudson Valley (12+ years), Lotte New York Palace (10+ years),  illy caffe (8+ years), Kohler Wisconsin (3+ years resulting in portfolio acquisition)

Simply 5 years after Nicole Perez-Krueger launched Align PR, her agency grew to become the primary acquisition of enterprise mogul Irving Azoff’s ADD Collective. That capped a 12 months of extraordinary development for Align: 39% shopper enhance and 55% headcount enlargement, putting 4 shoppers (“The Diary of a CEO with Steven Bartlett,” “The Mel Robbins Podcast,” “Trendy Knowledge” and “On Objective with Jay Shetty”) in Spotify’s Wrapped 2025 listing of the Prime 10 Podcasts Globally. The agency additionally supported longtime shopper Mel Robbins’ Golden Globe nomination and No. 1 bestseller, The Let Them Principle (8 million copies bought)—which means you’ve Align to thank for the truth that no one can cease quoting Robbins’ sage recommendation in each interplay, in any respect hours of the day.

Align spearheaded media technique for Sebastian Maniscalco’s record-breaking tour, named Billboard’s #1 Comedy Tour of 2025 with 5 consecutive sold-out Madison Sq. Backyard exhibits, and the rollout of his Hulu particular It Ain’t Proper, which debuted at #1 inside 24 hours. The agency supported near 30 guide launches in 2025, with 19 campaigns reaching the New York Instances Finest Vendor listing, together with Chelsea Handler’s I’ll Have What She’s Having; Matthew McConaughey’s Poems & Prayers; Alyson Stoner’s Semi-Properly-Adjusted Regardless of Actually All the pieces; Victoria Monét’s In every single place You Are; Kelsey Grammer’s Karen and Tamron Corridor’s Harlem Honey.

Media reception: Excessive marks for constructive interactions, responding with urgency, pitch relevancy and professionalism

Progress: 39% shopper enhance, 55% headcount enlargement

Peer recognition (1 write-in nomination): “For its work with Mel Robbins and her bestselling self-help guide, translating thought management into mainstream cultural influence and demonstrating how authenticity and readability can drive sustained viewers connection.”

Creator partnerships: Alix Earle, Jake Shane, Bella Poarch, The Stokes Twins, Tefi, Colin & Samir, Nick DiGiovanni, Madeline Argy, Legendary Leisure (Rhett & Hyperlink)

Brian Vaughan, Liza Suloti, Lisette Sand-Freedman, Brad Zeifman, Michelle Sokoloff, Erica Larsen & Jamie D’Attoma.
Courtesy SHADOW

SHADOW‘s intuition for cultural velocity—figuring out insert a shopper into the zeitgeist relatively than chase it—outlined the agency’s 12 months. SHADOW solidified a Chinese language collectible toy into an American cultural historical past by bringing POP MART’s Labubu to the Macy’s Thanksgiving Day Parade for the corporate’s 10-year anniversary, incomes 4.5 billion+ press and social impressions whereas introducing hundreds of thousands to the phenomenon dwell on nationwide tv.

When e.l.f. Magnificence acquired Rhode within the magnificence business’s largest 2025 deal, SHADOW choreographed the media technique that generated 15+ billion earned impressions, positioning the acquisition as a category-defining consolidation relatively than only a transaction. The agency constructed 360-degree campaigns that includes the type of expertise that indicators arrival: Ciara, Sarah Jessica Parker, Gabrielle Union, Kirsten Dunst and Lindsay Lohan for Google Purchasing, Kristen Bell and Meghann Fahy for Estée Lauder and extra. SHADOW took Dove on the Charli XCX brat Tour, partnered with Pointless Innovations to create Instacart’s Snacky Pack for its “Dwell Like It is 1999” marketing campaign, introduced SirDavis alongside on the Cowboy Carter tour and introduced Zero Bond and Sartiano’s Las Vegas expansions. The agency launched Serena Williams’ Janie & Jack assortment, amplified American Eagle’s Travis Kelce collaboration via press and a Kansas Metropolis shopper occasion, introduced Eos launches to life with a number of experiential moments, and supported Palm Tree Crew festivals throughout Hawaii, Aspen, St. Tropez and extra. SHADOW employed 24+ group members whereas sustaining selective, sustainable development, shaped an A.I. Council of company leaders throughout divisions to deepen integration and fluency and celebrated 20 staff with 7+-year tenures—proof that speedy enlargement hasn’t sacrificed tradition.

Worker satisfaction (21 PR execs of 114 staff surveyed): 100% rated tradition constructive (48% “very constructive”); 100% approve of management (85% “very a lot approve”); 81% rated comp/advantages above common (24% “nicely above common”); 20 staff celebrated 7+ years with the company; “​​That is my fifth company and the very best job I’ve ever had, palms down.”

Shopper satisfaction (2 shoppers surveyed): Good scores throughout all classes from shoppers retained 8-9 years; “SHADOW has been integral to the success of our PR technique.”

Peer recognition (2 write-in nominations): “Deserve recognition for pushing boundaries throughout social-first storytelling, creator ecosystems and experiential activations that convert visibility into actual shopper engagement.”

New shoppers: Amika, Past Yoga, Cuerno New York, Supergoop!; mission work for POP MART, Dove, Instacart

Main activations: Dove/Charli XCX brat Tour, Instacart Snacky Pack (Pointless Innovations collaboration), Zero Bond/Sartiano’s Las Vegas enlargement bulletins, SirDavis/Cowboy Carter tour, Serena Williams/Janie & Jack assortment launch, a number of experiential activations for eos, American Eagle/Travis Kelce (press + Kansas Metropolis occasion), Sony/Put up Malone ULT POWER SOUND partnership, Saint James/The White Lotus marketing campaign, Palm Tree Crew festivals (Hawaii, Aspen, St. Tropez)

24. Day One Company


d1a.com

Rob Longert, Jamie Falkowski, Brad Laney
& Josh Rosenberg.
Courtesy Day One Company

Day One Company (D1A)’s experience in cultural complexity and its capability to navigate Fortune 100 manufacturers outlined the agency’s 12 months. D1A led the company storytelling and government communications technique and execution round e.l.f. Magnificence’s $1 billion acquisition of Hailey Bieber’s Rhode with flawless narrative management that triggered a 24% inventory surge inside 24 hours, anchored record-breaking full-year gross sales of $1.3 billion (+28% year-over-year) and generated 18 billion+ earned impressions with 98% message pull-through—proof the agency operates the place communications instantly transfer capital markets. Day One helped Converse re-establish its basketball presence by supporting the launch of the SHAI 001 sneaker with NBA famous person Shai Gilgeous-Alexander. After relaunching the Converse Hoops Instagram, the agency fueled multi-platform conversations over a number of months, together with an NBA All-Star real-time activation and an ASMR Soundcheck video sequence distributed from social, to dot com and past. For e.l.f., the company spotlighted the chance across the girls’s pay hole in sports activities, partnering with feminine racecar driver Katherine Legge, feminine wrestlers and the Skilled Ladies’s Hockey League to achieve ignored athletes smashing ceilings.

Day One launched Lyft Silver to supply accessible transportation for 60+ million older adults within the U.S. who lack satisfactory mobility choices, because the model collaborated with tennis icon Billie Jean King, the New York Liberty’s Timeless Torches and Life Story, to achieve the audience with a program that addressed a crucial infrastructure hole. The agency broke its new enterprise course of to give attention to long-term shoppers like American Specific, Chipotle, Nike, e.l.f., Converse and Ferrara whereas limiting RFP participation, but nonetheless pitched and secured Pacifico, L.L.Bean, Canada Goose and Goal—rising almost 8% in 2025. The agency doubled down on Day One Studios and its creator community, D1C, producing 283 items of short-form content material, 94 items of long-form content material and 2x’ing TV business output whereas rising Studios income 47% year-over-year.

Peer recognition (3 write-in nominations): “A contemporary earned inventive strategy, sturdy cultural fluency, Gen Z and youth tradition experience, sturdy shopper portfolio” / “The agency applies a excessive stage of creativity to their work, and it exhibits within the outcomes they obtain for shoppers.” / “For redefining fashionable communications via innovation, cultural relevance and measurable influence.”

Agency measurement: 178 staff throughout 4 places of work (New York HQ, Chicago, Los Angeles, Portland)

Lengthy-term shoppers: American Specific, Chipotle, Nike, e.l.f., Converse, Ferrara

New shoppers: Pacifico, L.L.Bean, Canada Goose, Goal

2026 innovation: The Studying Fund ($30K This autumn dedication for worker curiosity); six A.I. pilots together with PEEL (a real-time, customized GEO dashboard constructed to measure and optimize earned influence throughout LLMs); Senior Director of A.I. Transformation employed; partnerships with USC Annenberg Faculty, cultural analyst Casey Lewis for Gen Z/Gen Alpha analysis

25. Nike Communications


nikecomm.com

Nina Kaminer.
Courtesy Nike Communications

Nike Communications turned cocktails, superstar intrigue and tv placements into measurable enterprise outcomes in 2025. The agency reworked the Gray Goose Honey Deuce into essentially the most culturally related signature cocktail, promoting over 740,000 drinks on the US Open in September. When Sophie Turner embraced her lighter, brighter solo life, Nike developed a social-first marketing campaign for shopper St-Germain Elderflower Liqueur, positioning the St-Germain Hugo Spritz because the “much less bitter” selection—in cocktails and in life—producing a 25% gross sales enhance and an Effie Award. The agency helped 4 Seasons drive press protection round its collaboration with HBO’s Season 3 of The White Lotus, making the model’s Koh Samui Resort in Thailand the 12 months’s most-searched journey vacation spot and boosting bookings throughout the 4 Seasons portfolio.

Nike elevated Simon Kim’s profile as a hospitality innovator, securing his function on Apple TV’s Knife Edge alongside the opening of COTE Vegas, and positioned Wheels Up because the best-run personal aviation firm. When Los Angeles fires compelled Caruso’s Palisades Village to shut for over a 12 months, Nike guided the model’s messaging on resilience and optimism on native and nationwide levels. The agency secured Nili Lotan’s first-ever New York Instances Kinds Part profile over 1.5 years of partnership, elevating her notion as a luxurious style model. Nike is increasing its ultra-high-net-worth curation companies, constructing communities and creating clientele, and rising its design and luxurious interiors capabilities following profitable work with Baccarat and Frette. The agency is opening a Paris workplace in Q1 2026 and introduced the January hiring of Sales space Moore, previously WWD’s government editor, as Vice President. 

Worker satisfaction (51 of 110 staff surveyed): 98% cited creativity as the best energy; 96% rated shopper remedy “very nicely” or “distinctive”; staff praised work/life steadiness and limits 

Shopper satisfaction (3 shoppers surveyed): 4.9/5.0 common; excellent scores for responsiveness, monitor file, chance to advocate, experience and navigating complexity; “They delivered over 330% of our authentic KPIs in 6 months and launched us to each traders and enormous model companions…they honestly imagine in our model and share our ardour.” 

Key shoppers: Gray Goose, St-Germain, 4 Seasons, Caruso, Wheels Up, Nili Lotan, Baccarat, Frette

Growth: Opening Paris workplace Q1 2026; rising UHNW curation companies and design/luxurious interiors capabilities

26. Haymaker Group


Haymaker.co

J.J. Colao.
Courtesy Haymaker Group

In 2025, Haymaker expanded its Media Summit right into a franchise that now attracts 200+ high journalists, comms executives, founders, traders and media operators to every occasion, with audio system together with Kara Swisher, Jessica Lessin, Emily Sundberg, Alyson Shontell and Randall Lane. The agency has hosted three summits since November 2024 (two in New York, one in San Francisco), drawing 650 attendees from 1000’s of candidates, with almost 60 audio system throughout occasions. That media infrastructure success sits alongside sharp shopper outcomes: Haymaker labored with shopper Harness to announce their $240 million Collection E at a $5.5 billion valuation, which resulted in headline protection in Reuters, CNBC, Forbes, TechCrunch, The Data and Axios. For Keychain’s Collection B, the agency landed protection in TechCrunch, Axios, VentureBeat, Inc., Fortune and The Wall Avenue Journal whereas reserving the founder on 10+ levels, together with three Net Summits (Lisbon, Vancouver, Qatar). Haymaker took on Ferrovial, a $50 billion market cap infrastructure firm trying to construct their U.S. media presence in August 2024, and helped construct their visibility from the bottom up—with Bloomberg Markets and CNBC Worldwide Change broadcasts, Semafor’s CEO Sign interviews and steady commerce protection positioning the agency as infrastructure thought leaders following its NASDAQ itemizing.

The agency additionally expanded past venture-backed tech into company work, including Valvoline Prompt Oil Change alongside Ferrovial. Haymaker grew income 40% whereas buying 11 new shoppers and shifting right into a 30-person workplace at 14 Wall Avenue. The agency continues its partnership with Mediabistro founder Laurel Touby and former Inc. editor-in-chief Jon Advantageous to arrange off-record dinners that includes company from NBC, CBS, CNBC, NPR, NYT, WSJ, Bloomberg, Fortune, CNN Enterprise and Reuters.

Worker satisfaction (18 of 20 staff surveyed): 78% rated tradition “very constructive” and “very a lot approve” of management; 89% cited “considerable” development alternatives; an worker with 5+ years tenure famous: “I have been at 3 different corporations… the rationale I’ve stayed is due to how uniquely good, strategic and considerate we’re.”

Shopper satisfaction (4 shoppers surveyed): 4.96/5.0 common score; excellent scores in six of seven classes; “They ship standout counsel and outcomes. They’re deeply related throughout the media business and are within the high caliber of PR corporations.” 

Peer recognition (1 write-in nomination): “They function on the intersection of tradition, creators and fashionable media ecosystems.”

Longest shopper relationship: Oisin Hanrahan throughout three corporations (Helpful, Angi, Keychain) since 2017

2026 plans: Increasing Media Summit (podcast, deeper editorial, new codecs); A.I. agent improvement for inner workflow effectivity

Olita Mills & James LaForce.
Courtesy LaForce

In 2025, LaForce proved it operates on the scale the place magnificence campaigns develop into cultural occasions relatively than product launches. The agency propelled Maybelline’s partnership with Miley Cyrus, which debuted the model’s iconic jingle via an A-list artist, breaking the web and serving because the company of file for each U.S. and world markets. That capability to engineer moments that transfer past class outlined LaForce’s 12 months: the agency positioned Moët & Chandon throughout the Golden Globes crimson carpet and U.S. Open with earned and digital storytelling, amplified Veuve Clicquot’s collaboration with Simon Porte Jacquemus together with visitor listing curation and media for the Central Park Boathouse takeover, launched Uber × Delta SkyMiles in Atlanta with Doechii and amplified Sephora’s rollout on Uber—reinforcing the platform’s position on the intersection of comfort, tradition and commerce.

LaForce repositioned Goal as a method and design chief via the launch of the reimagined Goal SoHo Idea Retailer, bringing the model’s strategic give attention to elevated design and trend-forward retail to life in New York Metropolis. The agency developed Motorola’s “Icons Behind Icons” marketing campaign, spotlighting Tatiana’s chef Kwame Onwuachi, superstar style stylist Erin Walsh and legendary tennis coach Patrick Mouratoglou—producing content material that drove top-tier earned media whereas aligning the model with culture-shaping expertise. LaForce welcomed new shoppers starting from Poppi (Gen Z’s favourite beverage, lately acquired by PepsiCo) to the Fortune 500 finance platform Intuit to Miu Miu Magnificence, the place the agency launched the model’s debut L’Oréal-backed perfume, Miutine, via culturally pushed earned storytelling. The company expanded throughout shopper items, style, life-style and know-how with Bulova, Flamingo, Harry’s, Halara and Motorola whereas sustaining longstanding partnerships with Maybelline, Moët Hennessy USA and Uber.

Worker satisfaction (24 of 102 staff surveyed): 71% rated LaForce “higher than anyplace else” they’ve labored, 25% “higher than most”; 75% “very a lot approve” of management; “There’s a wonderful sense of camaraderie at LaForce that in the end interprets into the next stage of dedication and repair for shoppers.”

Media reception: Excessive rankings for total constructive interactions and responding promptly 

Main campaigns: Maybelline × Miley Cyrus (world AOR, iconic jingle debut), Moët & Chandon (Golden Globes/US Open presence), Veuve Clicquot × Simon Porte Jacquemus (Central Park Boathouse), Uber × Delta SkyMiles Atlanta launch (Doechii), Sephora on Uber rollout, Goal SoHo Idea Retailer launch

New shoppers: Poppi (acquired by PepsiCo), Intuit, Miu Miu Magnificence (Miutine perfume launch), Bulova, Flamingo, Harry’s, Halara, Motorola

Lengthy-term shoppers: Maybelline (U.S. + world AOR), Moët Hennessy USA, Uber, Converse

Notable activations: Tinder “Inexperienced Flags” data-driven cultural examine, Moët & Chandon “Toast for a Trigger” (Golden Globes), Uber × Erewhon collaboration, SheaMoisture “Sure, And” pop-up, Motorola “Icons Behind Icons” (Kwame Onwuachi, Erin Walsh, Patrick Mouratoglou)

Laura Davidson.
Courtesy Laura Davidson PR

LDPR skilled probably the most transformational years in its 30-year historical past, assuming PR management for Orient Specific’s grasp model and its complete portfolio—Italian motels, trains, yacht collections and forthcoming European launches—positioning the agency because the strategic drive behind one among luxurious journey’s most anticipated reinventions. LDPR led the debut of Orient Specific La Minerva, the model’s first lodge worldwide and the launch of La Dolce Vita Orient Specific, handcrafted in Italy. The agency spearheaded a high-impact world occasions technique, convening greater than 100 top-tier editors and influencers at immersive in-person experiences, securing intensive digital and print protection—together with cowl placements—throughout North America and driving far-reaching world social amplification. That scale typifies LDPR’s 12 months, which noticed 20% income development pushed by new shopper wins together with Windstar Cruises, Park Hyatt New York, 4 Seasons Philadelphia, 4 Seasons Naples Seaside Membership, Waldorf Astoria Chicago, Alila Mayakoba, The Ritz-Carlton South Seaside and Bal Harbour, The Lodge at Woodloch Spa, Fort Hill Inn, Grand Lodge Fasano, Lizard Island Resort and Aman Residences. The agency celebrated vital shopper milestones: 20-year partnerships with VisitScotland and Paws Up Montana, over 17 years with Abercrombie & Kent and 11 years with Aman Resorts.

LDPR delivered campaigns that broke via culturally, together with Park Hyatt New York’s “Cashmere & Caviar” collaboration with Pringle of Scotland and Petrossian (featured in Journey + Leisure and influential Substack editorials), Paws Up’s partnership with Fender Guitars, Grand Lodge Excelsior Vittoria’s style alliance with Moda Operandi, and Las Torres Patagonia’s 10×10 trail-restoration initiative (coated by The New York Instances, AFAR, The Globe & Mail, CBS Information). The agency secured outstanding protection throughout Sports activities Illustrated Swimsuit, Condé Nast Traveler, WSJ Off Responsibility and secured a number of covers. LDPR’s advanced influencer division delivered measurable income influence, together with a $25,000 direct reserving from a single collaboration.

Worker satisfaction (27 of 27 staff surveyed): 78.6% rated LDPR “higher than anyplace else” they’ve labored, the rest rated “higher than most”; 96% approve of management; 100% rated shopper remedy “distinctive”; 61% rated comp/advantages above common

Shopper satisfaction (6 shoppers surveyed): Good scores throughout all classes from shoppers averaging 9 years tenure; “Their relationship with media is unparalleled, and so they have ensured that our model is each promoted and guarded, which is a high-quality line to tread.”

Income development: 20% year-over-year in 2025; projecting 20% extra development in 2026

Longest shopper relationships: VisitScotland (20 years), Paws Up Montana (20 years), Abercrombie & Kent (17+ years), Grand Lodge Excelsior Vittoria (14 years), Aman Resorts (11 years)

New shoppers: Windstar Cruises, Park Hyatt New York, 4 Seasons Philadelphia, 4 Seasons Naples Seaside Membership, Waldorf Astoria Chicago, Alila Mayakoba, The Ritz-Carlton South Seaside/Bal Harbour, The Lodge at Woodloch Spa, Fort Hill Inn (Newport), Grand Lodge Fasano (Italy), Lizard Island Resort (Australia), Aman Residences, Orient Specific (expanded world remit)

Main launches: Orient Specific La Minerva, La Dolce Vita Orient Specific, 4 Seasons Naples Seaside Membership, The Inn at Sundance Mountain Resort, The Sky Backyard at 4 Seasons Philadelphia, Windstar’s Star Seeker, Alila Mayakoba

Foxglove grew income 35% year-over-year whereas reaching an 83% new enterprise conversion fee—81% increased than the business commonplace—by positioning hospitality as a cultural drive relatively than a life-style class. The agency served as OpenTable’s company of file via mid-2025, producing over 3 billion impressions whereas launching the Visa Eating Assortment partnership. Foxglove has been Wynn Las Vegas’s PR accomplice throughout F&B since 2022, and when Sartiano’s introduced its Las Vegas enlargement at Wynn, the agency strategized the launch in collaboration with SHADOW, Zero Bond Hospitality’s longstanding company.

The agency launched family names to new markets—F1 Arcade, Surprise, Levain—and introduced culinary into the mainstream, debuting a restricted clothes line with luxurious retailer Lingua Franca for Jordan Salcito’s Sensible Mouth launch, whereas putting hospitality shoppers on TIME 100 and Forbes 50 Over 50. Foxglove doubled its group, expanded its shopper presence into Asia, opened a Chicago workplace with senior employees, launched a lodge division with senior journey PR executives and created a administration division representing celebrated cooks, together with Mason Hereford, Alon Shaya and Ashley Christensen. The agency’s campaigns amassed over 100 billion impressions year-to-date whereas sustaining a shopper retention fee above 90%.

Worker satisfaction (16 of 21 staff surveyed): 100% rated shopper remedy “distinctive” and agency popularity constructive; 88% “very a lot approve” of management, all approve; 100% women-led senior group

Shopper satisfaction (10 shoppers surveyed): 4.93/5.0 common; excellent scores for responsiveness, monitor file, chance to advocate, experience and navigating complexity; over 90% shopper retention fee; “Even with development, Foxglove has managed to keep up a small agency strategy. Plenty of look after every shopper.”

Peer recognition (2 write-in nominations): “The meals and beverage IT company…a brand new era of PR which can be modern but nonetheless very human of their strategy.”

Notable 2025 shoppers: Cape & Kantary Resorts, Printemps NYC, Outlined Hospitality, The Supply Lodge, The Tampa EDITION, Recess Lodge, Tokyo Document Bar, The Pulpo Group, Sensible Mouth, RAMONA, Ayesha Nurdjaja (Shuka/Shukette), Roberta’s, Nightbird, Julia Baby Basis, Gingie (Boka Restaurant Group), Cooper Spirits, Marea (Altamarea Group), F1 Arcade, Levain, Experimental Group NYC, Sartiano’s Las Vegas, Surprise

30. Collected Methods


collectedstrategies.com

Scott Bisang, Jude Gorman, Ed Hammond, Nick Lamplough, Jim Golden & Dan Moore.
Courtesy Collected Methods

Collected Methods grew to become a reputable menace to the activist protection institution in simply 2.5 years. Based in July 2023, the agency suggested over 100 shoppers in 2025—together with 30 public corporations on shareholder activism issues and greater than 30 corporations on transaction bulletins—incomes a peer nomination noting Collected is “competing head-on with Joele Frank within the activist protection area.” The agency now employs 23 individuals, has expanded its Madison Sq. Park workplace and sits comfortably within the high ten business league tables for M&A and particular conditions.

The work spans disaster and complexity: Collected suggested on the Chapter 11 filings of Marelli, Luminar Applied sciences and Lots Limitless, in addition to a number of out-of-court restructurings, whereas supporting dozens of corporations on ongoing investor relations, public relations and media technique. The agency employed a brand new VP of Digital Technique and professionals with litigation and personal fairness experience, signaling enlargement into enterprise capital, personal fairness and litigation work—areas the place Collected believes there’s market demand for its “bespoke, differentiated strategy.” The agency is constructing its model in markets outdoors New York, together with internationally.

Worker satisfaction (6 of 23 staff surveyed): 100% “very a lot approve” of management and referred to as Collected the very best place they’ve ever labored 

Shopper satisfaction (9 shoppers surveyed): 4.9/5.0 common, with excellent scores for responsiveness and navigating complexity; one shopper famous: “Having labored with many different M&A corporations, I might extremely advocate them. They’re extremely cooperative with all inner and exterior stakeholders and produce high-quality outcomes in a short time.”

Peer recognition (1 write-in nomination): “They’re competing head-on with Joele Frank within the activist protection area.”

Progress: Doubled income within the second full 12 months; grew from 9 staff (finish of 2023) to 23 (finish of 2025); doubled workplace area in Madison Sq. Park

2026 enlargement: Enterprise capital, personal fairness, litigation; geographic development past NYC, together with worldwide markets

Alex Daly & Ally Bruschi.
Julia Hembree Smith

Daly advanced from a PR agency to an institution-builder in 2025, launching Orchard Avenue, a enterprise studio and angel investor that deploys capital alongside intensive strategic advising for early-stage founders constructing the following era of office instruments. The fund addresses a spot that Daly’s companions, Alex Daly and Ally Bruschi, recognized via years of shopper work: startups obsess over product whereas neglecting the foundational processes and communications wanted to show why a product issues, then stumble at launch with indistinguishable development playbooks and drained mission statements. Orchard Avenue now has one portfolio firm within the A.I.-driven office software area (launching in 2026) and is in talks with a number of others. That “Comms+” strategy already proved its market influence with shoppers like Substack, which Daly re-signed as U.S. company of file for a 3rd consecutive 12 months. Throughout that partnership, Substack grew into a serious cultural drive, reshaping how writers, creators and media corporations take into consideration possession, viewers and belief—rising paid subscriptions from 2 million (2023) to over 5 million whereas elevating $100 million at a $1.1 billion valuation. Daly secured 100+ earned tales for Substack in 2025 alone, producing over 1.4 billion media impressions whereas elevating the breadth and variety of voices throughout the platform—from style and meals to politics and finance.

Yahoo signed Daly in summer time 2025 for a four-month engagement throughout Information, Mail and Search; Yahoo added Model comms to the scope, and Daly now serves as Yahoo’s shopper company throughout these areas of enterprise. For the Chan Zuckerberg Initiative (partnership started in August 2024 and was most lately renewed for six months in 2026), Daly led press technique for AI Developer Instruments releases, translating technical product work into tales that resonated with schooling practitioners and impact-focused audiences. The agency is formalizing an IRL occasion sequence with Substack, constructing on 2025 gatherings like “Off the Document,” and launching a proprietary “New Media Program” targeted on constructing relationships with main Substack writers and unbiased media. Daly additionally grew its Orchard Avenue Substack, Cherry on Prime, to almost 2,000 subscribers with a 65%+ open fee (versus 35-40% business common).

Worker satisfaction (11 of 11 staff surveyed): Unanimous score of “higher than anyplace else I’ve labored”; “Everyone seems to be thought to be equal in terms of placing forth new concepts.”

Shopper satisfaction (4 shoppers surveyed): 4.54/5.0 common, with highest rankings for responsiveness and chance to advocate; “Alex Daly is a drive. She brings a mix of creativity, strategic pondering and proactive vitality to every little thing she does. A real connector at coronary heart, she has an distinctive capability to establish distinctive alternatives that transcend the plain beats. She constantly helps us uncover methods to land our story.”

Key shoppers: Substack (company of file, third consecutive 12 months), Yahoo (shopper comms throughout Model, Information, Mail, Search), Chan Zuckerberg Initiative, Acorns, League One Volleyball

New ventures: Orchard Avenue seed fund (investing in early-stage work/group corporations with comms/operations/tradition help); New Media Program (relationship-building with Substack writers and unbiased media); IRL occasion sequence with Substack

32. Jennifer Bett Communications


JenniferBett.com

Jennifer Bett Meyer, Melissa Duren Conner, Libbey Baumgarten & Ilana Dvir.
Courtesy JBC

In 2025, rapid-response infrastructure constructing typified Jennifer Bett Communications‘ strategy to creating cultural moments credible and commercially viable. JBC constructed a 40-brand coalition in 72 hours when tariff threats hit female-founded small companies, immediately positioning the group to steer coverage conversations and defend their companies. The agency’s work in girls’s well being with Midi Well being, CCRM, Cadence OTC and BeSound helped make menopause, fertility and midlife well being really feel pressing and culturally related relatively than area of interest considerations. For Sloomoo Institute, the world’s No. 1 slime museum, JBC reworked slime from an web pattern right into a legit experiential class, driving over one billion impressions round main openings, almost $1 million in ticket gross sales throughout the first month of the Los Angeles launch, and supporting multi-city enlargement tied to broader conversations about experiential retail and mall revitalization.

JBC launched A.I. startup Sandbar’s Stream Ring, prompting inbound outreach from beforehand unresponsive dream companions, and established Daydream founder Julie Bornstein as a number one voice in A.I. procuring via the chat-based procuring agent’s debut. The agency’s creator-led model work with POV Magnificence and TONE by Kai Cenat and AMP (plus an upcoming 2026 creator model launch) has sharpened how JBC integrates earned media, creators and associates right into a single accountable storytelling system, utilizing instruments like Upfluence to evaluate authenticity and efficiency so credibility turns into measurable relatively than assumed. The agency retained 88% of shoppers and grew from one to a few senior leaders in 2025.

Worker satisfaction (50 of fifty staff surveyed): 72% rated JBC “higher than anyplace else” they’ve labored, 66% rated comp/advantages above common (the rest common, zero rated comp as under common); an worker with 15+ years of expertise famous: “JBC blows different PR retailers out of the water.”

Shopper satisfaction (5 shoppers surveyed): 4.7/5.0 common; excellent scores for proactivity and chance to advocate; “They stand out from each agency, massive and small, on the market. Their work is top-notch, and strategic pondering strikes enterprise goals ahead.”

Peer recognition (2 write-in nominations): “They do considerate work, and so they do it constantly. They’re strategic, they’ve nice judgment, and so they care about getting it proper as a substitute of chasing fast consideration. They’ve constructed actual belief with shoppers and throughout the business, and that comes via within the work. After we run into shopper conflicts, JBC is who we’re comfy recommending. We belief them and know shoppers will likely be in good palms.”

Innovation focus: Integrating A.I. for cultural sample recognition, situation modeling, message refinement; getting ready for Generative Engine Optimization; utilizing Upfluence for creator authenticity/efficiency measurement

33. C Avenue Advisory Group


thecstreet.com

Jon Henes.
Courtesy C Avenue Advisory Group

C Avenue suggested extra corporations in Chapter 11 circumstances with over $100 million in debt than another strategic communications agency in 2025, working alongside main regulation corporations and monetary advisors on a few of the market’s most complicated restructurings. That positioning displays C Avenue’s specialization in strategic communications for corporations dealing with high-stakes conditions: restructurings, legal responsibility administration transactions, Chapter 11 circumstances, litigation, crises and main company transformations. The agency launched knowledgeable companies agency optimization enterprise in 2025, increasing past distressed conditions to assist regulation corporations and advisory corporations strengthen management, positioning, efficiency and communications in periods of development and transition—making use of restructuring-grade strategic rigor to corporations which have by no means confronted existential strain however acknowledge the market is shifting beneath them.

C Avenue’s shopper work earns the type of testimonials that sign relationships cast beneath hearth: “They supported our group via the complexity of a Chapter 11 monetary restructuring. They had been consultants on how the enterprise would change and what we would have liked to anticipate,” one shopper informed Observer. One other referred to as C Avenue “a crucial accomplice throughout a really difficult and vital strategic transaction. We now make the most of them for all facets of our communications wants…We’ve used many massive PR corporations up to now, and they’re far forward of all the remaining in expertise and capabilities.” 

Worker satisfaction (33 of 40 staff surveyed): 100% reported development alternatives (91% stated alternatives are “considerable”); 76% rated comp above common (18% reported “nicely above common”)
 
Shopper satisfaction (5 shoppers surveyed): 4.97/5.0 common rating; excellent scores in 5 of seven classes; “C Avenue has a singular worth proposition.”

New enterprise line: Skilled companies agency optimization (2025 launch; serving to regulation corporations/advisory corporations strengthen management, positioning, efficiency, communications throughout development/transition)

2026 enlargement: Proceed M&A and capital markets advisory development; construct skilled companies agency optimization platform; selective senior expertise acqui-hires

34. Gasthalter & Co.


gasthalter.com

Jonathan Gasthalter.
Courtesy Gasthalter & Co.

Gasthalter steered one of many 12 months’s most high-profile moments in digital finance, advising Polymarket because it introduced a strategic funding of as much as $2 billion from Intercontinental Change—validating a platform that sits on the dynamic intersection of rising know-how and regulatory scrutiny. That capability to place shoppers the place finance meets tradition confirmed most clearly within the agency’s work orchestrating the Six Flags shareholder activism marketing campaign, the place famous activist investor JANA Companions introduced in NFL legend Travis Kelce as accomplice, turning what may have been a routine company governance marketing campaign right into a nationwide story that landed throughout broadcast, sports activities, conventional, leisure and social media. Gasthalter suggested Affinity Companions on its EA Sports activities funding, which was the most important LBO of all time, managing communications as world enterprise, sports activities and normal information retailers coated a deal that blurred conventional boundaries between capital allocation and cultural property.

The agency was retained by one of many largest industrial and infrastructure corporations dealing with shareholder activism strain and potential M&A eventualities throughout a interval of sector consolidation and political volatility—work that required each offensive and defensive experience because the scenario grew to become one of many second half of 2025’s highest-profile company battles. Whereas Bloomberg ranks Gasthalter among the many high two PR/IR advisors representing activists globally, the agency’s portfolio spans corporations, boards, executives and traders on each side of contested conditions. In what was the primary crypto IPO of 2026, Gasthalter represented BitGo as the corporate achieved a $2.59 billion valuation and a inventory worth that jumped 24.6% in its New York debut.

Key management: Carissa Felger (Managing Director), Nathaniel Garnick (Managing Director), Amanda Shpiner (Managing Director), Mark Semer (Managing Director)

Longevity indicator: 3 of Gasthalter’s 4 founding members are nonetheless with the agency. Carissa Felger, who labored carefully with Jonathan, Nat and Amanda at Sard Verbinnen, joined the agency in 2018; Mark Semer, a 27-year vet of Kekst & Co. joined in 2021; Alex Jeffrey was promoted to Managing Director in 2024; Sam Fisher, the second rent at Gasthalter, was named Managing Director in 2026

Influence: The agency doesn’t monitor or disclose mixture transaction values, however their mandates repeatedly contain multi-billion-dollar transactions and contested conditions of serious scale (PIF, Silver Lake and Affinity Companions $55 billion take personal of EA Sports activities; ATL Companions’ sale of International Important Logistics—the corporate that moved and dealt with all of the tools for Taylor Swift’s Eras Tour—to Windfall Fairness for greater than $1 billion)

Thought management: Jonathan Gasthalter featured in 13D Monitor Q&A, spoke at Bloomberg’s Activism Discussion board

Capabilities: popularity administration, shareholder activism for each activists and corporations, M&A communications, digital belongings, advising high-profile people/corporations/boards/executives

35. Alison Brod Advertising and marketing & Communications


alisonbrodmc.com

Alison Brod.
Marc Frishman

Alison Brod’s specialty is discovering “unintended celebrities and moments” and monetizing them immediately. Not a month after Brooks Nader normalized having “a interval mishap” at Wimbledon this summer time, ABMC brokered a deal between the multibillion-dollar menstrual hygiene model Kotex and the mannequin who wasn’t afraid to make gentle of the second. When Bethenny Frankel devoted one among many rants to how a lot she loves Bliss magnificence merchandise, ABMC tapped the outspoken ex-reality star and ran a paid marketing campaign behind Frankel’s submit, leading to an 11% enhance in gross sales. There are dozens sof uch examples of ABMC’s inventive capitalization in 2025. The agency facilitated 86 superstar expertise offers final 12 months, touchdown profitable placements for shoppers with names like Katie Holmes, Kelly Ripa and Reba McEntire, and changing into common fodder for late-night comedy (like SNL’s Weekend Replace about “Steak nuggets!”). 

Worker satisfaction (41 of 102 staff surveyed): 95% rated comp/advantages above common; “There’s a real love of popular culture right here.”

Media reception: Excessive marks for professionalism and responsiveness

Peer recognition (3 write-in nominations): “Among the many most revered corporations within the PR discipline nationally.”; “Her company is a powerhouse, pumping out essentially the most modern campaigns in magnificence and meals and beverage.”

Shopper retention: 95% retention fee; just one shopper misplaced getting into 2026

New shoppers: King’s Hawaiian, Dave & Buster’s, Revo, Rubbermaid, Tarte, Buffalo Wild Wings, Lactalis’ Président Feta Cheese, Biolage, Matrixm Bazooka Manufacturers, American Woman (Mattel)

Longest relationships: Skinceuticals (20 years), L’Oréal Paris (16 years), Garnier (12 years), Kraft Heinz (12 years), Garnier (10 years)

36. Resnicow + Associates


resnicow.com

David Resnicow.
Courtesy of Resnicow + Associates

Resnicow (R+A) culminated a multi-year marketing campaign for The Frick Assortment’s reopening in April 2025, navigating probably the most contentious cultural infrastructure initiatives in New York. After the museum retracted its preliminary enlargement plan in 2014 as a consequence of widespread opposition, the agency’s first engagement part (2015-2021) reframed messaging round crucial institutional wants relatively than architectural ambition. R+A managed the opening of short-term area, Frick Madison, in 2021, then executed a second part (Might 2023-June 2025), reinforcing the considerate renovation strategy, spotlighting management and design groups and celebrating the museum’s return to its authentic house. The marketing campaign generated over 360 earned media placements for the triumphant reopening.

At a crucial second for public broadcasting, R+A partnered with the Public Media Firm to advance the Public Media Bridge Fund, supporting native public media that informs and conjures up communities, together with saying $26 million in stabilization grants for stations throughout the nation. The agency’s 30+ 12 months monitor file of sustained relationships is obvious in shopper longevity: greater than half have been with R+A for over 5 years, together with Denver Artwork Museum, Dallas Museum of Artwork, Institute of Modern Artwork, Miami, The Apollo, Park Avenue Armory and Safdie Architects (all 10+ years). World-leading establishments grew to become new shoppers in 2025, together with The American Academy in Rome, Blue Observe Data, The Advantageous Artwork Group, The Museum at FIT and New York Botanical Backyard.

Worker satisfaction (30 of 40 staff surveyed): 67% rated R+A “higher than anyplace else” they’ve labored; 33% “higher than most”; 77% cited “considerable alternatives for development”

Shopper satisfaction (3 shoppers surveyed): 4.94/5.0 common; San Francisco Ballet (10+ years): “Resnicow and Associates are so immersed in our world and challenges, it is like they’re in-house. What a pleasure to work with them.” 

Key management: Juliet Sorce, Govt Vice President; Josh Balber, Senior Vice President; Barbara Escobar, Senior Vice President; Maria Might, Senior Vice President; Ilana Simon Rubin, Senior Vice President

New 2025 shoppers: The American Academy in Rome, Blue Observe Data, The Advantageous Artwork Group, The Museum at FIT, New York Botanical Backyard, Public Media Firm

Ongoing shoppers: Amon Carter Museum of Artwork, The Apollo, Bard Graduate Heart, Dallas Museum of Artwork, Denver Artwork Museum, Institute for Modern Artwork Miami, Jeffrey Gibson, Johns Hopkins College, Madison Sq. Park Conservancy, Mark Cavagnero Associates, Nationwide Gallery of Artwork, New York Botanical Backyard, Park Avenue Armory, Pollock-Krasner Basis, San Francisco Ballet, Smithsonian American Artwork Museum, Wallace Basis

Kelli Parsons.
Khoi Nguyen

Avoq turned PBS Children right into a nationwide political flashpoint when federal cuts threatened this system. The agency launched a cross-platform influencer marketing campaign that reached over 3 million individuals and reworked a funds line merchandise into a visual public subject. That rapid-response capability defines Avoq’s coverage work: for the American Most cancers Society Most cancers Motion Community, the agency’s almost 20-year partnership (company of file since 2023) secured bipartisan wins in a fractured Washington, defending most cancers analysis funding and increasing Medicare protection for multi-cancer early detection checks whereas producing 40+ million impressions and sustained policymaker engagement.

The agency’s decade-plus relationship with Bloomberg Philanthropies expanded the attain of the Johns Hopkins Bloomberg Heart via nationwide media partnerships and invitation-only convenings that related senior policymakers with business leaders throughout know-how, well being and public service. For the Robert Wooden Johnson Basis (one other 10+ 12 months partnership), Avoq saturated markets on vaccine schooling, healthcare entry and maternal well being—bringing RWJF’s mission of constructing well being a proper, not a privilege, to native communities nationwide. The agency acquired SRA Communications to strengthen its Pennsylvania public affairs presence and invested in A.I.-driven inventive agency Sundogs, co-founded by Ben Jones, former head of Artistic Works at Google.

Peer recognition (1 write-in nomination): “Their group does sensible work.”

Agency measurement: 200 staff; 77% worker retention fee

Shopper portfolio: 293 complete shoppers; 58 added in 2025

Strategic enlargement: Acquired SRA Communications (Pennsylvania presence, public affairs/popularity capabilities); invested in Sundogs’ A.I.-driven inventive agency (co-founded by former Google Artistic Works head Ben Jones)

Main shoppers: Bloomberg Philanthropies, 9/11 Memorial & Museum, JPMorganChase, Advert Council, Robert Wooden Johnson Basis, Johns Hopkins College, PBS, Guggenheim Museum, American Most cancers Society Most cancers Motion Community, Exelon

Current wins: Booz Allen, Institute of Worldwide Schooling

Victor De Vita, Nancy Cuocci, Carrie Ellen Phillips & Vanessa von Bismarck.
Courtesy BPCM

BPCM sustained 18-year, 15-year and 12-year shopper relationships with Longchamp, Hermès and Burton respectively whereas securing notable new wins together with TAG Heuer, Milk Make-up, Biologique Recherche, Marriott (Luxurious Assortment, St. Regis, Ritz-Carlton manufacturers) and Aveeno—increasing its footprint throughout luxurious, journey, magnificence, wellness and sustainability-driven manufacturers from places of work in New York, Los Angeles and London. The 90-person company led U.S. media relations for Kering Caring for Ladies Dinner’s fourth annual occasion, securing 332 media placements and 13.6 million impressions (+19.3% year-over-year), with protection in Vogue, The New York Instances, Vainness Truthful and Selection, because the night raised $4.5 million for world girls’s advocacy organizations. BPCM supported TAG Heuer’s return as System 1’s official timekeeper throughout F1’s seventy fifth anniversary with launch activations at Watches and Wonders Geneva and Miami Grand Prix, driving greater than 1.3 billion impressions throughout world media. 

For Pandora Talisman Assortment, the company built-in NYFW, VMAs, Copenhagen Vogue Week, superstar ambassador Tyla, world press journeys and immersive occasions—producing 144+ media placements, 9 million+ social impressions in two weeks and 33.1 million TikTok attain whereas contributing to a shift in model notion towards self-expression and craftsmanship. BPCM supported Volkswagen’s partnership with NBCUniversal, celebrating SNL’s fiftieth anniversary, reviving The Californians to highlight the ID. Buzz—producing 610 media placements, 10.88 billion distinctive customer metrics, and robust efficiency throughout OTT, social and website site visitors whereas positioning the ID Buzz as Volkswagen’s halo EV.  The company introduced two new U.S. Companions after 26 years of sole possession: Victor De Vita (18 years of expertise throughout style, journey and editorial) and Nancy Cuocci (11 years on the company as Head of Vogue and Chief of Employees, specializing in scaling operations and supporting development). Income grew 10% in 2025, with targets of 20-30% development for the 12 months forward.

Worker satisfaction (15 of 90 staff surveyed): 100% rated tradition constructive; “I left a 15-year gig to affix BPCM based mostly on figuring out its principals for 20+ years, and believing in its popularity, its stellar clientele and its creativity.”

Shopper satisfaction (5 shoppers surveyed): 4.8/5.0 common; excellent scores for responsiveness; “BPCM has performed a crucial position in driving our model notion via high-impact, significant media protection. Every year we work with them, the standard of protection continues to enhance. They’re a trusted accomplice who constantly goes above and past.”

Sustainability: Launched low-carbon web site (summer time 2025) constructed on renewable vitality; A+ carbon score; cleaner than 97% of internet pages globally

Lengthy-term shoppers: Longchamp (18 years), Hermès (15 years), Burton (12 years), Tata Harper (10 years), Dom Pérignon (7 years), Volkswagen (3 years)

New shoppers: TAG Heuer, Saks Fifth Avenue, Biologique Recherche, Marriott (Luxurious Assortment/St. Regis/Ritz-Carlton), AKT London, Therme International, Toty, City Jürgensen, Etsy, French Bloom, Milk Make-up, LORE, Aveeno, Marc-Antoine Barrois

Kathleen Barnea Spink & Andrew Lister.
Courtesy PURPLE

PURPLE executed one of many 12 months’s most bold world expansions, launching a Expertise & Partnerships Division that reunited William Rice—a co-founder of the unique Purple Leisure division, which represented Prince, Beyoncé, Adele, Björk and Lewis Hamilton—with the infrastructure to function at that scale once more. The division launched via a strategic partnership with AUGUST, the acclaimed expertise communications company based by Ebi Sampson and James Cunningham, merging places of work and sources globally with AUGUST’s shopper listing, together with EsDeeKid, Tems, Burna Boy, Steve Lacy, Usher and Lizzo. That wasn’t PURPLE’s solely consolidation transfer: the agency accomplished a strategic merger with luxurious social media company FOLK, absorbing inventive capabilities and worldwide shoppers whereas increasing its community throughout seven world places of work spanning London, New York, Los Angeles, Miami, Hong Kong, Singapore and Dubai.

PURPLE grew to become Soho Home’s long-term accomplice on its world Desirability Technique, main cultural programming and partnerships throughout London and New York—positioning PURPLE because the architect of how one of many world’s most unique membership golf equipment thinks about cultural relevance. The agency’s Magnificence & Wellbeing division is main Ok-Magnificence’s American invasion, with shopper Medicube changing into the #1 best-selling magnificence model on TikTok Store. PURPLE managed the second version of the Latin American Vogue Awards within the Dominican Republic and produced VIP activations throughout the U.Ok. for Apple TV+ BAFTA, Serpentine Summer season Celebration, Prada Mode at Frieze,and The Vogue Awards. In its first 12 months working with The Mark Lodge, PURPLE delivered essentially the most profitable Met Gala protection (placements and impressions) within the lodge’s historical past.

Worker satisfaction (15 of 250 staff surveyed): 100% cited development alternatives (over half “considerable”); 93% “very a lot approve” of management 

Media reception: Excessive rankings for total constructive interactions and professionalism 

Shopper satisfaction (2 shoppers surveyed): Good scores for responsiveness and experience; “Andrew’s pulse of the business is uncommon. Not solely does he know everybody, all over the place, however he has an actual understanding of the higher panorama, how it’s shifting and the way sister industries are impacting style.”

Peer recognition (2 write-in nominations): “Instructions management of the shifts of the communications panorama right now.”; “Influential for his or her capability to form world model narratives, elevate founders and ship culturally resonant campaigns at scale.”

Partnerships and launches: Soho Home world Desirability Technique (London/NY); Latin American Vogue Awards (second version, Dominican Republic); The Kitchen fiftieth anniversary (Spring Gala 2026); ZONAMACO, Distinctive Design Truthful, W Union Sq., Faena New York, WILLY CHAVARRIA X ADIDAS ORIGINALS, MARTY SUPREME X NAHMIAS

Choose new style and life-style shoppers: Delano Miami Seaside, Saint Ambroeus, W Union Sq. – New York, PUBLIC West Hollywood, Zimmi’s, The Shelborne by Correct Miami, Viceroy Santa Monica, Harmonia Rosales, The Kitchen, FRAMA, Anne Imhof, Ferrari, Maxfield, Bal Harbour Retailers; La Roche-Posay, OUAI, Olive Younger, Penhaligon’s, By Kilian

When the “fisherman aesthetic” appeared in Pinterest Predicts, Autumn Communications helped dealer a product collaboration with Emma Chamberlain’s espresso model for a Cannes Lions debut. The collaboration marked the primary co-branded world product in Pinterest’s historical past, one thing each CEO Invoice Prepared and Chief Content material Officer Malik Ducard emphasised publicly on their LinkedIn channels throughout Cannes Lions. Prepared described it as a “groundbreaking partnership.” Ducard underscored the significance of turning inspiration from Pinterest Predicts—for which Autumn Communications secured 113 placements and 10.9 billion impressions throughout 2025—into one thing that brings individuals pleasure in actual life. That built-in strategy, treating creator POV and timed exclusives as foundational levers relatively than supporting ways, outlined Autumn Communications’ 12 months.

The agency’s experiential group grew 40% to help work like O Positiv’s “Moist Woman Summer season” pop-up, which turned a playful, barely dangerous concept right into a nationwide vaginal wellness dialog. Income jumped 44% in 2025, largely as a result of extra manufacturers are coming to Autumn earlier and staying longer because the agency continues to evolve alongside them. Amazon turned to Autumn Communications 12 years in the past for earned media help. Since then, the scope has expanded into an built-in mannequin spanning PR, creator and expertise partnerships and experiential—an enterprise Autumn Communications now staffs with a 20-person group absolutely devoted to divisions together with Amazon’s Influencer Program, Buyer Belief, Retail, Grocery, Child and Wedding ceremony Registry.

Worker satisfaction (155 of 168 staff surveyed): 76% “very a lot approve” of management; 94% imagine the agency affords alternatives for development (with most rating these opps as “considerable” vs. “first rate”); “It’s really probably the greatest locations I’ve ever labored, a lot in order that I left for one more agency and returned in lower than two months. The work that we do right here is unmatched.”  

Media reception: Excessive scores for total constructive interactions, responding with urgency and professionalism

Shopper satisfaction (22 shoppers surveyed): 4.87/5.0 common, with excellent scores for assembly objectives and responsiveness; “Autumn is the very best shopper company Pinterest has labored with. They’re really an extension of our group and consistently carry recent concepts to the desk. They perceive our enterprise and our objectives, they’re nimble, extraordinarily responsive and at all times carry a constructive angle to the work. They make work enjoyable!” (Marie-Joelle Dad or mum, Director Shopper Communications at Pinterest) 

New shoppers: 60+ added in 2025, together with TikTok Store, Carbone Advantageous Meals, GUESS, City Outfitters, Ring Concierge

Longest relationships: Amazon (12+ years), Credit score Karma (8+ years), Goldbelly (7+ years), Rakuten (6+ years), Native (5+ years), Pinterest (3 years), Tuckernuck (3 years); Practically 80% over two years; greater than half now work with 3+ Autumn Communications divisions (up from 33% in 2024)

2026 early wins: 12 new shoppers signed in January; Vita Coco creator partnership with Romeo, producing 245M+ impressions and outperforming anticipated recreation viewership by 94%; Contemporary Step “Date Cats, Not People” Valentine’s Day launch marketing campaign with Ariana Madix and Finest Pals Animal Society to advertise cat adoption producing 1.4B+ impressions; Milano Cortina 2026 Native two-day media staycation; First Assist Magnificence named the Official Skincare Sponsor of Workforce USA for the Olympic and Paralympic Winter Video games Milano Cortina 2026

Camron continued its 15+ 12 months partnership with Design Miami, which expanded into Asia with its first Seoul version, introduced a 2027 Dubai presence and marked its twentieth anniversary in Miami. The agency entered the automotive class in 2025 and instantly positioned itself because the design world’s ambassador to luxurious manufacturers searching for cultural credibility. Below CEO Max Tobias, Camron orchestrated Vary Rover’s inaugural Milan Design Week set up, then partnered with Porsche on its first-ever Venice Biennale activation with the Norman Foster Basis—a completely built-in marketing campaign throughout media and digital creators that signaled the automotive business’s deepening funding in design tradition.

That cross-category fluency outlined Camron‘s 12 months: the agency suggested Kerzner Worldwide on the U.S. launch of One&Solely and the positioning of its health model SIRO, supported Heatherwick Studio, main communications for the Seoul Biennale beneath the architect’s curatorial path, and was appointed H&M House’s first-ever retainer company. Nearly all of Camron’s 2025 roster consisted of retained shoppers with expanded scopes—Hilton now spans its world portfolio—whereas new wins included MIT Museum, Bonhams, NoMad and Detroit Month of Design. The agency led U.S. communications for worldwide design manufacturers Louis Poulsen and Cassina and supported the launch of the MillerKnoll Archives.

Worker satisfaction (26 of 60 staff surveyed): 96% rated Camron “higher than anyplace else they’ve labored”; 100% cited creativity as a energy; 69% reported above-average compensation; “The agency empowers its groups to suppose deeply, collaborate throughout disciplines and geographies and take possession of shopper work…Management is accessible and clear, concepts are valued at each stage, and there’s a shared dedication to doing work that’s considerate, impactful and creatively bold. It’s really a spot the place staff really feel challenged and genuinely valued, in a position to entice high expertise and long-term shopper partnerships.”

Peer recognition (2 write-in nominations): “As an company on a worldwide platform, Camron demonstrates that collaboration with like-minded PR corporations throughout the business shouldn’t be seen as a weak point, however relatively a energy. Via this perception, they’ve established themselves as a drive within the design and tradition area and notably in Milan throughout Salone del Cellular. This collaborative strategy is absolutely demonstrated within the improvement of their Milan Design Week information, which is assembled and distributed to all members of the design group.”

New 2025 shoppers: Vary Rover, Porsche, Detroit Month of Design, MIT Museum, Bonhams, NoMad, Grimshaw Architects, Fundamental.House

Agency management: Jay Shadwick (International Head of Communications), David Austin (International Head of Technique and Planning), Finn MacLeod (Head of Constructed Atmosphere), Lily Sullivan (Head of Model Partnerships), Jill Robinson (Head of Tradition + Innovation), Alison Sinkewicz (Head of Camron Los Angeles)

2026 pipeline: 10 new retainer shoppers throughout a number of industries; main hospitality openings together with first U.S. One&Solely, NoMad Singapore and Detroit, Design Miami’s first Aspen truthful, Fundamental.House Los Angeles, Hilton Istanbul grand reopening, Hilton life-style properties in Milan, Cape City, Bangkok, and the grand opening of a Pelli Clarke and Companions-designed museum of sculptural arts in Argentina

42. DADA Goldberg


dadagoldberg.com

Ethan Elkins, Defne Aydintasbas, Rebecca Goldberg Brodsky & Alexandre Corda.
Nicholas Calcott

DADA Goldberg grew income 45% in 2025 whereas merging with Alexandre Corda‘s Palasse to create a bigger, built-in group. The agency guided Jenni Kayne via her celebrated return to New York Vogue Week after 14 years, securing full-page options in The New York Instances, The Wall Avenue Journal and Inc., in addition to digital protection in Enterprise of Vogue. For blue-chip artwork shopper the John Chamberlain Property, DADA amplified the late artist’s legacy via a number of revenue-generating initiatives, together with a limited-edition artwork object with a serious luxurious style model and the Dwelling with Chamberlain guide with Assouline—that includes collectors Solange Knowles, Larry Gagosian, Vera Wang and Rick Owens—launched alongside Chamberlain’s first large-scale public New York exhibition since 2011, at Rockefeller Heart.

The agency positioned DUMBO as a inventive hub for shopper Two Timber, serving to safe its official designation as an NYC design district. When goldsmith Kindred Lubeck created Taylor Swift’s engagement ring, DADA labored with the model to develop At the moment Present segments and profiles in The Wall Avenue Journal and City & Nation, remodeling Artifex Advantageous Jewellery right into a globally acknowledged title in a single day. “They proceed to exceed expectations and perceive what fashionable advertising and marketing requires from a PR company—lateral pondering, storytelling, partnerships and experiences that drive earned protection and ship owned alternatives for model constructing,” Two Timber CMO Michaella Photo voltaic-March informed Observer.

Worker satisfaction (28 of 51 staff surveyed): 71% cited “considerable” alternatives for development; 64% rated comp/advantages above common; one respondent was promoted 8 occasions in 7 years; “A stellar company. I’ve grown immensely right here, largely due to the steering and experience of DADA’s management. I imagine that the wins I’ve achieved at this stage in my profession wouldn’t have been attainable anyplace else.”

Media reception: Excessive rankings for constructive experiences, pitch relevancy and professionalism

Shopper satisfaction (10 shoppers surveyed): 4.89/5.0 common, with highest scores for experience, proactivity and navigating complexity; “Sustained year-over-year development in media visibility, with placements growing by a formidable 164% this 12 months alone.”

Peer recognition (3 write-in nominations): “Dedication to representing solely essentially the most distinctive voices…distinguishes enduring management inside our business”; “exemplifies the qualities shaping the following era of influential businesses”; “has had a formidable ascent in recent times and has actually carved out a spot for itself as essentially the most fascinating agency to characterize architects and designers.”

Late 2025 new enterprise: Susurros del Corazón (Auberge Assortment), Hoxton Resorts, Prior World, Cosmos (visible discovery tech), The Spector Craft Prize, The Winter Present, Terra (Mr. C West Palm Seaside), Legion (1122 Madison, Manhattan new builds), Sant Ambroeus (world social company)

43. Rachel Harrison Communications


wearehrc.com

Rachel Harrison.
Courtesy Rachel Harrison Communications

Rachel Harrison Communications has established itself as essentially the most influential drive shaping elite cocktail tradition in North America. In 2025, RHC achieved 24% illustration on North America’s 50 Finest Bars 2025 listing with 12 shoppers showing, whereas three RHC bars made The World’s 50 Finest Bars world listing (Superbueno, Sip & Guzzle, Mirror Bar) and one other eight shoppers landed in positions 51 to 100. RHC performed a central position within the rise of SUPERBUENO, which ranked No. 1 within the U.S. on North America’s 50 Finest Bars, with co-founder Ignacio “Nacho” Jimenez profitable the James Beard Award for Excellent Skilled in Cocktail Service in June earlier than the bar positioned No. 12 globally on The World’s 50 Finest Bars.

The company secured greater than 100 “Finest Of” distinctions for shoppers throughout hospitality classes in simply 5 years, with 4 lodge shoppers retaining Michelin Keys and restaurant and chef shoppers collectively retaining six Michelin Stars. RHC partnered with Chef Dominique Crenn—the highest-ranked feminine chef in the US—on the launch of Monsieur Dior Beverly Hills, Dior’s first-ever U.S. restaurant on Rodeo Drive, marking a landmark second on the intersection of luxurious style and high-quality eating. It orchestrated a partnership between superstar stylist Regulation Roach and The Dominick SoHo forward of the Met Gala, later prolonged via New York Vogue Week, producing greater than 658 billion media impressions. RHC negotiated high-profile superstar and model partnerships for Raoul’s fiftieth anniversary, together with a capsule assortment with Moda Operandi and a limited-edition jean jacket with Levi’s, culminating in a large-scale occasion and a Vainness Truthful retrospective function. The agency was appointed company of file for Meadow Lane, the Tribeca luxurious grocery typically referred to as “the Erewhon of New York,” and led campaigns celebrating the twentieth anniversaries of Staff Solely and Attaboy, two of the town’s most influential cocktail establishments.

2025 highlights: 50 Finest Bars dominance; SUPERBUENO’s No. 1 U.S. rating, No. 12 world (World’s 50 Finest Bars); co-founder Ignacio “Nacho” Jimenez gained the inaugural! James Beard Award Excellent Skilled in Cocktail Service; 100+ “Finest Of” distinctions secured for shoppers; 4 lodge shoppers retained Michelin Keys; restaurant/chef shoppers collectively retained six Michelin Stars; Monsieur Dior Beverly Hills with Chef Dominique Crenn (TIME100 honoree, highest-ranked feminine chef in U.S.), Dior’s first-ever U.S. restaurant; Met Gala partnerships

New York wins: Meadow Lane AOR; Staff Solely twentieth anniversary; Attaboy twentieth anniversary; Beatbox launch

Los Angeles: Fourth consecutive 12 months globally acknowledged pop-ups (Black Lagoon, Krampus’ Cove, 40+ markets worldwide); Lodge Figueroa retained for one centesimal anniversary 2026; partnerships with Beyoncé’s Cowboy Carter Tour, HBO, Bravo; upcoming (opened in December) Limelight Mammoth launch

London: Diageo commerce advocacy; Senza Fondo viral eating idea; Twenty8 NoMad launch; Aspect Hustle Finest Worldwide Lodge Bar; Café Patrón U.Ok. reintroduction; U.Ok.’s first Negroni Bar

2026 pipeline: Clase Azul México hospitality division; The Gansevoort Lodge restaurant idea; expanded F&B technique throughout Omni Resorts & Resorts

Innovation: RHC Content material Studio debuted in 2025 (high-production digital picture/video prioritizing visible storytelling); formalized Media Relations Division (strategic high-value narrative placements); surveyed hospitality leaders in December 2025 (58% influenced by mates/phrase of mouth vs. 27% magazines, 10% creators; 66% cited visible social storytelling because the main drive shaping culinary tradition)

44. The Berman Group


bermangrp.com

Sarah Berman.
Courtesy The Berman Group

The Berman Group positioned itself on the heart of New York’s largest actual property transactions in its twentieth anniversary 12 months, profitable mandates for RXR’s record-setting $1.1 billion acquisition of 590 Madison Avenue (the previous IBM constructing) alongside two different newly acquired belongings—1211 Avenue of the Americas (house to Fox Information) and 150 East forty second. The agency deepened its RXR partnership by selling the Starrett-Lehigh Constructing and supporting the launch of The Yacht Membership, whereas Tishman Speyer retained Berman to reposition 520 Madison and promote 148 Lafayette, a brand new workplace property bought in 2025. Berman captured a serious nationwide pattern by representing Mexican-born leaders behind CSC as they acquired belongings for office-to-residential conversion—75 Maiden Lane and 300 East forty second—with plans to amass quite a few extra properties in 2026. The agency gained the contract to steer PR for Habitat for Humanity at a second when housing sits on the heart stage in city markets, selling homeownership, preservation and housing justice.

New York Governor Hochul chosen Berman to steer PR for the state’s largest MWBE convention, whereas NYC EDC engaged the agency for Brooklyn Military Terminal and MADE Bush Terminal, the place Berman introduced cultural venue Public Data’ new location (producing worldwide protection). For world design agency Snøhetta, the agency introduced Ford Motor Firm’s new world campus, the Theodore Roosevelt Presidential Library and Canada Goose flagships in Paris and Milan. The Berman Group expanded into know-how and finance, representing A.I. firm Visitt.io and woman-led financing agency North Bridge, whereas supporting Sage, Put up Brothers, KKR, BGO, Dune and the Actual Property Lenders Affiliation. L.A.-based TruAmerica, one of many nation’s largest multi-family homeowners, retained the agency to raise nationwide media presence.

Worker satisfaction (22 of 48 staff surveyed): 64% rated agency popularity throughout the business as “very constructive,” 68% “very a lot approve” of management; “Sarah Berman is among the smartest, most organized and hardest-working individuals within the business. She has an extremely clear understanding of the place the enterprise is headed and the adjustments wanted to remain forward. She’s somebody you genuinely root for, and the type of chief who makes you are available every single day motivated to work tougher and do higher work alongside her.”

Media reception: Excessive scores for responding with urgency

Shopper satisfaction (6 shoppers surveyed): 4.9/5.0 common rating; excellent scores for responsiveness, chance to advocate, navigating complexity; “We’ve labored with different businesses, and this is among the most strategic businesses I’ve come throughout.”

International builders: Paramount, BXP, Rockefeller Group, Fisher Brothers, Howard Hughes (managing consideration following Invoice Ackman activist funding)

Trade partnerships: ULI, CREW, CoreNet, WX Ladies Executives, BOMA; professional bono help for We Do it Collectively (amplifying girls’s voices in movie/media, 10-year milestone occasion led by Sharon Stone)

Binna Kim, Dan Simon, Ishviene Arora, Amber Roberts & Elspeth Rothwell.
Courtesy Vested

In 2025, Vested cemented its decade-long positioning because the company that complicated monetary establishments belief. The agency formalized Vested Methods, a senior advisory providing that positions the agency as a convener and counselor for C-suite leaders navigating monetary companies’ most risky moments—internet hosting invite-only government dinners in New Jersey and D.C. for monetary executives, policymakers and authorized consultants. The agency maintains ongoing partnerships with Morgan Stanley, J.P. Morgan Funds, American Specific and Bloomberg, whereas including new shoppers together with FactSet, Newrez, Prospects Financial institution and Venn.

The agency grew Monetary Narrative, its world group for senior monetary advertising and marketing and communications leaders, previous 1,200 members, and hosted three Summits in 2025 (two in New York, one in London)—creating proprietary boards the place decision-makers share insights off the file and construct relationships that usually precede formal engagements. Vested launched VestTech, a cross-functional activity drive integrating A.I. throughout content material, search, analytics and inner workflows, guaranteeing know-how enhances relatively than replaces strategic judgment because the business confronts how massive language fashions reshape data discovery and model visibility. The agency led the PR marketing campaign saying the Museum of American Finance’s return with a brand new Boston location opening in 2026, reaching an estimated 14 million individuals. Vested closed 2025 with virtually 100 staff and roughly $24 million in world income, reflecting stability amid broader business headwinds, whereas sustaining 88% shopper retention and celebrating its 10-year anniversary.

Worker satisfaction (21 of 98 surveyed): 100% approve of management; 100% rated tradition constructive; 86% reported above-average comp/advantages 

Shopper satisfaction (3 surveyed): Good 5.0/5.0 throughout all measures; 88% shopper retention fee; “Vested‘s group mobilizes methods and ways astutely, and their PR professionals are uniquely suited to serve skilled companies/monetary sector corporations in a way more efficient method in comparison with many different corporations I’ve labored with up to now. In addition they align to evolving strategic priorities and collaborate with government and advertising and marketing/comms stakeholders with a substantial amount of flexibility and responsiveness.”

Peer recognition (1 write-in nomination): “Efficiently increasing their portfolios whereas persevering with to steer inside their respective specialty…demonstrates how businesses can develop and diversify with out shedding focus, credibility, or craft.”

Ongoing shoppers: Morgan Stanley, J.P. Morgan Funds, American Specific, Bloomberg

New shoppers: FactSet, Newrez, Prospects Financial institution, Venn

Trade partnerships: American Banker Affiliation accomplice; hosted Ladies in Finance Dinner (Worldwide Ladies’s Day, senior monetary entrepreneurs); Hubspot Options Companion; Scrunch (AEO); Fintel (affiliate)

Archetype operates inside Marker Collective, a three way partnership with Nectar and Outcast sharing A.I. infrastructure and collective intelligence—a mannequin that, in its second 12 months, delivered merchandise like Delve, the proprietary insights platform adopted by 40+ shoppers that turned media monitoring from the agency’s second-largest time sink right into a $1 million income stream. Sister company Outcast guided OpenAI from an obscure analysis lab into the generative A.I. juggernaut that reshaped how the world works, thinks and creates—a five-year partnership that required navigating extraordinary reputational pressures whereas holding Sam Altman, Mira Murati, Greg Brockman and Brad Lightcap positioned as visionaries relatively than villains as the corporate moved at a tempo that alarmed opponents and regulators alike.

When TikTok confronted existential political threats, Outcast launched a hyperlocal marketing campaign to raise the lecturers, veterans and small enterprise homeowners whose livelihoods rely upon the platform, reframing the dialog from nationwide safety menace to financial lifeline. Archetype has partnered with Slack since 2018 (persevering with via Salesforce’s acquisition), working because the hands-on extension of Salesforce’s communications group whereas advancing narratives that place the corporate forward of the place the market is shifting. Nectar manages Nvidia’s world press workplace, coordinating technique throughout lots of of ecosystem bulletins whereas shaping proactive narratives on quantum computing, open supply and A.I. for Good that maintain Nvidia central to conversations about know-how’s future

Worker satisfaction (37 of 600 staff surveyed): 89% rated Archetype “higher than anyplace else” they’ve labored; 73% rated comp/advantages above common (22% “nicely above common”); the agency has a 96% worker retention fee in North America, 79% retention fee globally 

Shopper satisfaction (5 shoppers surveyed): 4.5/5.0 common rating; near-perfect chance to advocate; 90% world shopper retention; “Their influence has been fast and sustained.”

Peer recognition (1 write-in nomination): “For its management on the intersection of communications, A.I. and behavioral perception.”

Cultural influence: 5 years guiding OpenAI’s evolution to GenAI class chief; Salesforce/Slack partnership since 2018; Nvidia world press workplace administration

Main shoppers: OpenAI, Nvidia, Salesforce, TikTok, Shopify, Walmart, GM, Capital One, Coinbase

B Corp certification: Requirements on governance, individuals, group and impact-informing shopper advisory on closing intent-behavior gaps

Hanna Lee Communications grew to become the primary company on the earth to undertake a worldwide tourism initiative on the scale of Worldwide Bartender Week, which now promotes cocktail tourism and financial improvement in seven markets: New York, India, Kenya, Wisconsin, Dubai (launching 2026) and Houston (launching 2026). The agency achieved a historic first for North America when Café Carmellini, The Portrait Bar and The Fifth Avenue Lodge earned a uncommon 50 Finest “trifecta” with simultaneous recognition throughout lodge, restaurant and bar classes—all inside a single landmarked New York Metropolis property. HLC signed Salmon Guru Dubai, the globally famend bar led by Diego Cabrera, throughout its Madrid flagship, Dubai and Milan. The agency produced the second version of New York Bartender Week whereas launching the Bar Star Awards to acknowledge bartenders’ and barbacks’ inspiring tales. The company’s “Hospitality Ahead” podcast surpassed 100 episodes, that includes high world media and reaching 160 nations. HLC supported Ghee Indian Kitchen’s James Beard Award “Excellent Restaurant” semifinalist recognition, expanded to Miami’s Wynwood and Atlanta, launched Elcielo New York (avant-garde Colombian delicacies by Michelin-starred chef Juan Manuel Barrientos and world music icon J Balvin) and promoted Michelin-starred MITA (D.C. Latin American) and LT Hospitality (Chef Laurent Tourondel’s L’Amico, Again Bar and Skirt Steak).

The agency expanded into London for U.Ok./European media entry, launched A.I.-driven options and added hospitality and journey necessities PR via TimeSavvy. HLC helped Hero Bar (a shopper in Nairobi, Kenya) earn the title “Finest Bar in Africa” by The World’s 50 Finest Bars. The company additionally promoted the “Hop on Over to Hoboken” tourism initiative by The Gentle Group, led by former MLB baseball pitcher Pat Gentle, which included Hoboken, N.J.’s largest July 4th celebration with 30,000 attendees. HLC was the only real PR company invited to current at Marriott Worldwide Luxurious Group’s G.M. Summit, which attracted greater than 500 normal managers from The Ritz-Carlton, St. Regis Lodge, EDITION and others. Hanna Lee shared her experience on the significance of lodge F&B PR and advertising and marketing to assist drive lodge profitability. 

Geographic enlargement: Kilifi, Kenya (Tribe Resorts Group), London (Firmdale Resorts, U.Ok./European media entry), Dubai (Salmon Guru Dubai), South Korea (TimeSavvy), Houston (Concrete Rose and Houston Bartender Week 2026), Atlanta (Ghee Indian Kitchen), Washington, D.C. (MITA) and Philadelphia (Almanac)

New launches: Elcielo New York, Salmon Guru Dubai, MITA, 1986 Steak Home, Dante Aperitivo, Warren Avenue Bar & Restaurant on the two Michelin-keyed Warren Avenue Lodge, Jacob’s Pickles, LenLen, Maison Nur, Room 207, Junoon & Jazba, Tribe Seaside Home, Concrete Rose and The Gentle Group

Retained shoppers: Tribe Lodge, Hero Bar, Café Carmellini, The Portrait Bar, Locanda Verde, LT Hospitality and Almanac

48. FITZ & CO.


fitzandco.com

Sara Fitzmaurice.
Courtesy FITZ & CO.

FITZ & CO. positioned itself because the communications architect for establishments getting into the worldwide artwork dialog in 2025, working at inflection factors the place cultural credibility will get constructed or misplaced. The agency supported the launch of Dib Bangkok, Thailand’s first worldwide up to date artwork museum, designed by architect Kulapat Yantrasast of wHY Structure, working with the museum’s Founding Chairman Purat (“Chang”) Osathanugrah to ascertain credibility throughout cultural facilities—producing over 115 media placements throughout 17 nations in 9 languages, reaching an estimated 294 million month-to-month distinctive guests worldwide. FITZ recognized a chance for Artwork Basel to seize the underdeveloped digital artwork sector, creating the perception into Zero 10, a curated initiative devoted to artwork of the digital period that debuted at Artwork Basel Miami Seaside 2025 and is now positioned to roll out internationally. The agency garnered greater than 350 items of protection in addition to mentions throughout main social accounts with over 100 million mixed followers.

In January 2025, FITZ co-produced the primary Digital Canvas Summit with Beeple Studios and the Toledo Museum of Artwork—a closed-door working session for museum administrators, curators, artists and trustees targeted on the sensible implications of digital artwork for gathering and stewardship, now established as an annual discussion board. For longtime shopper Norton Museum of Artwork, FITZ positioned tales in The New York Instances twice, CBS Sunday Morning, Monetary Instances and The Guardian, producing over 982 million month-to-month distinctive guests whereas supporting viewers development and fundraising priorities. The agency celebrated its thirtieth anniversary in 2025 with lively engagements throughout Asia, the Center East, Europe and the US, together with initiatives in Beijing, Bangkok, Nanjing and Jeddah.

Shopper satisfaction  (7 shoppers surveyed): 4.55/5.0 common; “It is a massive relationship that continues to develop and enhance.”

Geographic attain: Lively initiatives throughout Asia (Beijing, Bangkok, Nanjing, Kyoto, Shanghai), Center East (Jeddah, Riyadh, AlUla), Europe (London), United States (New York, Los Angeles, Miami); longstanding presence in Seoul and different cultural facilities

2025 launches: Dib Bangkok (115+ placements, 17 nations, 9 languages, 294M UVMs); Artwork Basel’s Zero 10 digital artwork initiative (350+ protection items, 100M+ social follower attain); Digital Canvas Summit (annual discussion board, co-produced with Beeple Studios/Toledo Museum of Artwork)

2026 pipeline: La Biennale di Venezia (Korea Pavilion, Jewel visible artwork debut, Wallace Chan fourth Collateral Exhibition); Bangkok Artwork Biennale (citywide exhibition, Venice palazzo presentation); ATHR Gallery Saudi feminine artists exhibitions (Sarah Abu Abdallah, Ahaad Alamoudi, Sara Abdu); Artwork Basel Qatar (Ahmed Mater presentation)

In 2025, Twenty6’s year-round program for T-Cellular generated over 380 million earned media impressions and 334 placements throughout 16 main moments, growing protection 377% year-over-year. The agency partnered with T-Cellular starting in late 2024 to maneuver past one-off sponsorship moments, tying media to actual fan worth via initiatives just like the MLB.TV Opening Week promotion eliminating blackout restrictions, Las Vegas Grand Prix and Ryder Cup entry, and full-access artist excursions for Sabrina Carpenter, Lainey Wilson, Stagecoach and Lollapalooza. Twenty6 grew income 35% year-over-year from 2024 to 2025, pushed by expanded scopes with retained shoppers and new long-term partnerships. For Dynamite, the agency executed 5 in-person model moments, producing over 32 million social impressions, $2.3 million in earned media worth and 1.3 billion media impressions throughout 93 placements, highlighted by a Toronto denim pop-up and strategic partnerships with WWD and Tower 28.

Twenty6 led 12 in-person activations for Storage, producing 21 million social impressions, 1,654 creator posts and 80 media placements, with a Los Angeles motion occasion driving over 6 million natural impressions and robust repeat creator participation. For HexClad, the company delivered over 628 million media impressions in 2025—representing 2,530% year-over-year development in impressions and 131% development in placements.

Worker satisfaction (10 of 12 staff surveyed): 100% rated the agency “higher than anyplace else” they’ve labored; 100% rated tradition “very constructive”; 100% “very a lot approve” of management 

Media reception: Highest total media score of all corporations polled

Shopper satisfaction (3 shoppers surveyed): 4.81/5.0 common rating; excellent rankings for experience, chance to advocate, ROI and responsiveness; T-Cellular gave excellent rankings throughout all classes

Income development: 35% year-over-year

ALMA launched Jack Shainman Gallery’s long-anticipated Tribeca area within the historic landmarked Clocktower Constructing, debuting with a knockout Nick Cave exhibition. The ten-person agency (led by husband-and-wife group Hannah Gottlieb-Graham and Andrew Samuels) signed two festivals—the Chicago Structure Biennial, which celebrated its tenth 12 months beneath Inventive Director Florencia Rodriguez, and ArtPhilly, helmed by patrons Kathy Sachs and Invoice Adair, debuting in 2026 to coincide with the nation’s 250th birthday. ALMA additionally celebrated main shopper milestones: The Heart for Artwork and Advocacy’s inaugural Mattress-Stuy constructing and exhibition area, Theaster Gates’ new Rebuild Basis headquarters (The Land Faculty in Chicago), collector Lisa Perry’s Onna Home Soho, the Nationwide Academy of Design’s 200-year anniversary, Yancey Richardson’s 30-year anniversary and FLAG Artwork Basis’s bulletins of latest curatorial partnerships with the Parrish Artwork Museum and Serpentine Galleries, commencing in 2026.

The agency started working with Denniston Hill, the visionary upstate residency based by Julie Mehretu, Lawrence Chua and Paul Pfeiffer; the Worldwide Heart of Images (ALMA’s second New York museum shopper alongside the Whitney Museum of American Artwork); Meijer Gardens, the acclaimed Grand Rapids sculpture park now housing Nick Cave’s Amalgam (Origin); and Stylus, an upcoming Decrease East Aspect members membership dedicated to ephemeral arts—ALMA’s first hospitality mission.

Worker satisfaction (5 of 10 staff surveyed): 100% rated ALMA “higher than anyplace else” they’ve labored; 100% cited “considerable” development alternatives; 100% “very a lot approve” of management; “Our work is deeply numerous—each in how we help shoppers and within the interdisciplinary nature of our roster itself.” 

Shopper satisfaction (9 shoppers surveyed): 4.9/5.0 common rating; excellent scores for responsiveness, monitor file, experience and chance to advocate; “We modified to Alma simply earlier than the top of 2024 and noticed a 7x enhance within the variety of press hits.”

New shoppers: Allison Janae Hamilton, Brooklyn Museum, Denniston Hill (Julie Mehretu/Lawrence Chua/Paul Pfeiffer residency), FotoFocus, Gordon Parks Basis, Worldwide Heart of Images, MacDowell, Meijer Gardens (Nick Cave sculpture), Stylus

Notable campaigns:Amy Sherald: American Chic” (Whitney Museum), AIPAD second 12 months (Park Avenue Armory, NYT evaluation by Will Heinrich), Yancey Richardson 30-year anniversary marketing campaign, Lubaina Himid marketing campaign + FLAG Artwork Basis x Serpentine announcement, notable exhibitions at Jack Shainman all year long, together with Hayv Kahraman and Toyin Ojih Odutola; 2026 Whitney Museum Artwork Celebration ($1B+ impressions within the first 48 hours)

2026 pipeline: Brooklyn Museum’s Iris van Herpen style exhibition, Stylus opening (sonic sanctuary, Decrease East Aspect), ArtPhilly (summer time biennial, 250th anniversary), FotoFocus’ new Cincinnati constructing (together with a branding and identification refresh by ALMA), PS21 inaugural winter competition Sullivan County (The Darkish, absolutely branded by ALMA), BlackStar Movie Pageant fifteenth anniversary, Betye Saar centennial marketing campaign, Gordon Parks Basis twentieth anniversary



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